In this document I am going to be looking at factors that affect both inbound and domestic tourism deciding to travel to the UK or travel within the UK. Some examples of factors that I will be reviewing include the following; health, safety and security, accessibility, marketing campaigns, availability of products and services, quality of good and services, economic recession in the UK/and or tourist generating countries, exchange rate, travel restrictions, emerging of new markets, competition from other destinations and finally weather.…
1. Destination characteristics: 1.1 Type of tourist attractions: identify types of tourist attractions in Chester and types of authenticity these attractions aim at providing, (in week 28) 1.2 Existing tourism markets: research definitions and concepts of 2 niche markets and what approach is applied to attract tourists. (Week 28) 1.3 Tourism resources available for niche markets: explain the following: products, services, activities, infrastructures and/or amenities. Identify and explain whether attractions as supply have been changed to be deepened or widened. (Week 28) 2. Destination supply attributes and factors: 2.1 Destination resources: use your chosen niche markets to discuss tourism resources using 3 elements introduced in Cooper et al., 2008) and analyse the following (week 28): What are these 3 elements and how are they relevant to tourism system? How does Chester use 3 elements to provide services and products? How can Leiper's (1979) tourism system model apply to Chester as a tourist destination region? 2.2 Components of destination supply: use your chosen niche markets to discuss main reasons of providing tourism resources in Chester. It can be discussed by any of the following approaches (week 30): Perspective of further tourism development and creation Perspective of further economic development Perspective of marketing and branding 2.3 Marketing research and competitiveness: Use SWOT, Marketing mix and PEST factors to explain Chester as a tourist destination. You will need to undertake research focusing on the following elements (week 31): Changes in the business environment- P S factors ET Measuring the effectiveness of marketing activities - which activities and how can this…
Be able to select, cost and provide information for leisure holidays to meet the needs of customers…
Analyse the factors that contribute to an effective workplace, highlighting good practise from different travel and tourism organisations.…
Individual businesses must work in partnership with other organisations in order to be successful. Tourism is a very competitive and complex sector and many companies develop links with other businesses as a way of maximising profits. If for example Thomas cook didn’t work with other hotels, insurance companies, company picks up on arrival, Thomas cook wouldn’t make any profits, as customers wouldn’t want to book a holiday with a company who don’t take out insurance, which if an accident happened they would have thousands to pay with no compensation. Also if customers were to book with a company who didn’t book with certain hotels, you could end up anywhere without any information about it. Whereas if Thomas cook have interrelationships with hotels they are more likely to be safer and nicer hotels, meaning customers trust Thomas cook knowing the hotel is good one. This increases profit due to more repeat purchases.…
• Cooper C., Fletcher J., Fyall A., Gilbert D., Wanhill S, 2008 . Tourism : Principles and Practice , 4th edition, England : Pearson Education Limited…
I am writing an article to outline how the characteristics of destinations affect the appeal to tourists and issues likely to affect the popularity of tourist destinations. What I mean by this is what characteristics affect its appeal to current leading tourist destinations, like economic and social characteristics. Throughout this article I am going to be analysing the issues that are likely to affect the popularity of tourist destinations.…
Organisations develop a lot of aims to help them achieve their goals and mission statement; some of the marketing aims that…
Marketing is the process of communicating the value of a product or service to customers, for the purpose of selling that product or service.…
providing a sound basis for further study. You will find out about the nature of the industry, its size and scale, and you will be introduced to the types of organisations that form its structure. In addition you will investigate the development of the industry and the factors which have affected the growth of travel and tourism.…
You will also explore the different needs of domestic and inbound tourists and how the UK travel and tourism industry meets those needs.…
In this unit you will gain skills to enable you to locate and explore the diverse destinations that make up the European travel market. They will develop your knowledge of the appeal of destinations for different leisure experiences and gain an understanding of the factors affecting the development and decline of selected destinations.…
College of Hospitality Management will engage in producing potential manpower in hospitality industry and the center of globally competent graduates who can uplift the socio-economic, political, cultural and moral development of the community.…
Housekeeping Operations Program designed for practitioners who may have an interest in joining international students in one or more modular programs for the discovery/upgrading of their knowledge and skills in specific hospitality management subjects Program Higher Diploma / Bachelor / Post Grad Dates April, 2 – April 6, 2012 and September, 3 – September 7, 2012 Duration One week, 20 hours Lecturer Gene Krebs, MBA Qualification Mid-‐management hospitality professionals IELTS 5 or equivalent English Level GENERAL OBJECTIVE On completion of this course, participants will demonstrate an introductory knowledge of the key elements of Hospitality Industry Housekeeping Operations as practiced in the United States. CONTENT 1. The Housekeeping Profession and the Principles of Management 2.…
Objective: Seeking a Challenging Internship Program in one of the best Department of Nestle Philippines.…