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Qantas - The Spirit of Australia

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Qantas - The Spirit of Australia
Qantas is recognized as the world 's leading long distance airways which were established in Queensland in 1920, being the second oldest airlines of the world. Today, with the partnership of Emirates, the airways provide flight services across a network of 173 destinations in 42 countries covering all over the world with approximately 35,000 employees. Qantas and Emirates fly 14 times a day from Australia to Dubai, and provide 'one-stop ' access to destinations across Europe, the Middle East and North Africa. The Qantas group also offers subsidiary businesses such as budget airlines, Jetstar, and other businesses in specialist services: Qantas Catering and Qantas Holidays.
1. Product
Qantas offers a wide range of products and services including premium brand, Qantas, and low cost brand, Jetstar. Qantas has divided in to international and domestic flight. In term of international flights, Qantas offers first, business, premium economy and economic class, which passengers receive different services of seat, dining, and amenity collections as they paid. In case of Domestic flight, Qantas offers two travel classes: Business and Economy. Domestic inflight services include meals, snacks and audio-visual entertainment. Qantas ' Cityflyer provides passengers travelling between Brisbane, Adelaide, Canberra, Perth, Melbourne and Sydney added more flights and seats than other airways with extra services such as complimentary newspapers on morning and complimentary wine and beer after 4pm weekdays.
Jetstar is a low cost airline in Asia-Pacific and Australia. In Australia, its operation is entirely owned by Qantas Group. In Asia, the Qantas Group has extended the brand with their investments in Jetstar Asia (based in Singapore) and Jetstar Pacific (Vietnam). As a result, Jetstar 's operations have covered 50 destinations across South East Asia and Asia Pacific.
Moreover, Qantas also offer non-flying businesses, which are and Qantas holiday and Qantas catering, making



References: http://www.marketingmag.com.au/tags/qantas/#.UxU1yfmSwqM http://www.ukessays.com/business/qantas-worlds-leading-long-distance-airways.php http://www.qantas.com.au/travel/airlines/qantas-emirates/global/en# http://www.qantas.com.au/travel/airlines/about-qantas/global/en https://www.facebook.com/Qantas/info

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