INTRODUCTION AirAsia Berhad is part of the AirAsia Group‚ is a world most famous low cost airline that operates wide networks both domestically and internationally. AirAsia lead the way low cost airfares in Asia and is now currently the largest low fare‚ no-frills airline in Asia. It is also one of the largest airlines in all of Asia in terms of passengers carried. AirAsia has also been voted the World’s Best Low Cost Airline in 2009 and 2010. AirAsia Berhad is currently based
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creation of former music publisher Tony Fernandes. After watching a television show in a pub about easyJet successfully competing against British Airways‚ Fernandes decided to start his own low cost airline. He then met with former Ryanair operations director‚ Conor McCarthy and the two developed a plan on starting up a LCC to serve South-East Asia. The plan started with a meeting with the prime minister of Malaysia. Prime Minister Mahathir Mohammad suggested that Fernandes and McCarthy acquire AirAsia
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later bought by Anthony Francis Fernandes that commonly known as Tony Fernandes. On September 2011‚ Fernandes bought this airline for one ringgit. It is an airline that only owned two ageing Boeing 737 jets‚ 200 employees and 40 million ringgit in debt. Fernandes who was a former music executive successfully turn the company around. After a year operating‚ the company broke even then turned it into a profitable airline within two years (The story of Tony Fernandes and AirAsia‚ 2013). Fernendes reformed
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- Who is Tony Fernandes? Malaysian entrepreneur and the founder of Tune Air Sdn.Bhd. Introduced the first budget no frills airline‚ AirAsia‚ to Malaysians with the tagline “Now everyone can fly” Why we chose him? Flying to over 65 destinations in more than 20 different countries. Their revenues have tripled since 2007 taking in 3‚948 million Malaysian Ringgit in 2010. Built a work force and corporate structure that would reflect his own personality Leadership
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providing low-cost air carrier service. In the year of 2002‚ with the heavily in debt of sum about rm40 million‚ the company which first owned by DRB Hicom was purchased by Tune Air Sdn Bhd‚ executives by Tony Fernandes. The very man which acts as the brain of the company is named as Tony Fernandes. This man is the man behind the scenes that brings Air Asia from zero to hero. With the famous slogan “Now everyone can fly”‚ Air Asia heavily concern on bringing the low price of aviation service to the
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industry started based on the low cost carrier (LCC) concept in Malaysia. The low cost concept is introduced in the year of 2001 with the belief that “Now Everyone Can Fly” by Tony Fernandes. AirAsia was first established in 1993 and began its operation on 18 November 1996. In the year 2001‚ Anthony Fernandes (or known as Tony Fernandes) bought the airline which is suffering a loss. It was re-established as the low cost carrier after the bought over. AirAsia’s vision is to be the largest low cost airline
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70 in 19 countries Company slogan : Now Everyone Can Fly Parent company : Tune Group Headquarters Registered office : Petaling Jaya‚ Selangor Head office : Kuala Lumpur International Airport Sepang‚ Selangor Key people : Tony Fernandes (CEO) Azran Osman Rani Revenue ▲ RM 2.635 billion (2008) Operating income ▼ RM -416 million (2008) Net income ▼ RM -497 million (2008) Total assets ▲ RM 9.521 billion (2008) Total equity ▼ RM 1.606 billion (2008) AirAsia
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started operations on 18 November 1996. It was originally founded by a government-owned conglomerate DRB-Hicom. On December 2‚ 2001‚ the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes’s company Tune Air Sdn Bhd for the token sum of one ringgit. Fernandes proceeded to engineer a remarkable turnaround‚ turning a profit in 2002 and launching new routes from its hub in Kuala Lumpur International Airport at breakneck speed‚ undercutting former monopoly operator Malaysia
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established with the dream of making air travel possible for everyone and it is now one of the world’s best low-cost airlines. AirAsia was the first airline in Asia to introduce the budget‚ nofrills airline concept. It was founded in 2001 by CEO Tony Fernandes and this three partners when their company‚ Tune Asia Sdn Bhd‚ bought the fledging AirAsia‚ a Malaysian government-linked airline. Since then‚ the growth of this LCC has been the envy of many. It started with two old Boeing 737s serving the domestic
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begin more famous start since 36 year ago by southwest airline‚ which now is the third largest airline in the world. AirAsia from Malaysia that start their operation in 1996 and transform their carrier into Low Cost carrier in 2001 after bought by Tony Fernandes. Not just AirAsia also Tiger Air from Singapore come with their Low Cost Carrier‚ and also Lion Air from Indonesia come with another Low Cost Carrier‚ and Jet Start from Australia that has been made by Quantas as their low cost carrier. In every
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