Theories of Employee Motivation [pic] 1.0 Need Theory 1.1 Introduction Need theories see motivation arising from individual needs or desires for things. These needs and desires can change over time and are different across individuals. There are three popular perspectives on Need theory: • Maslow’s Hierarchy of Needs • Alderfer’s ERG Theory • Herzberg’s Two-Factor Theory This lesson briefly highlights the distinctions of each perspective. [pic] 1
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raw material cost. The following report attempts to make a study on the chocolate industry and the position of the chocolate brand‚ Cadbury. The brand name chosen is the umbrella brand as we feel that the corporate name is recognised as a brand‚ not so much its individual products. The study will focus on the marketing and advertising strategy employed by Cadbury in the context of the Indian macro environment and industry structure. The advertising strategy will be studied with respect to Cadbury’s
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Foodborne Illness: Salmonella SCI/162 What is the infectious agent (pathogen) that causes this infectious disease? For example‚ the name of the bacteria‚ virus or parasite. Salmonella is a bacteria that was discovered more than one hundred years ago by a scientist named Dr. Daniel E. Salmon‚ who the bacteria is named after. The bacteria are living microscopic creatures that are found in the feces of people or animals and spread to other people or other animals. There are more than 2‚000 strains
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Illness Salmonella is a type of food poisoning that is borne from the salmonella bacterium. There are many types of these bacteria‚ but the most common in the United States are Typhimurium and Enteritidis. Eating foods that are contaminated with the bacteria catches the Salmonella virus. Food can become contaminated through the process of it being handled and the handler may be infected. Most often times the contaminated foods are from animals‚ such as poultry‚ beef‚ eggs‚ and milk.
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that the family consumed spoiled food considering that their fridge broke early in the day and they ate the food that was in there later on. My blast came up with a 99.6% match with Salmonella typhimurium. This seems to be an accurate match considering the symptoms related with a Salmonella typhimurium infection. Salmonella causes gastroenteritis with symptoms of diarrhea‚ vomiting‚ fever‚ and abdominal pain with elderly people‚ children and pregnant women being at greatest risk of developing infection
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Salmonella Salmonella is a prokaryotic‚ rod shaped‚ bacterial organism. It is nonsporeforming and Gram-negative.(1) Salmonella is responsible for almost 60 percent of reported cases of bacterial food borne illness and 40 percent of all food borne illness of any kind. Salmonella survives digestion and reproduces in the small intestine‚ making people sick. Salmonella has hundreds of different types‚ all of which cause much the same illness in humans. Eating food containing live salmonella bacteria
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Monophasic Salmonella Typhimurium - Efficacy of vaccine administration Since mid- 1990´s a number of reports have been published on the isolation of different Salmonella strains‚ similar to S. Typhimurium but a difference in the flagella antigen‚ in several European countries as well as in the U.S.A (EFSA Journal 2010‚ Andrea et al. 2008). As known‚ serotyping of Salmonellas is based on antigenic variability of LPS (O Antigen)‚ flagella (H antigen) and capsule (VI antigen). Most Salmonella strains
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Pathogen Project #7 Salmonella 1) What type of microbe: G - bacterium 2) What is the natural habitat of your pathogen‚ that is‚ where does it reproduce or what is the reservoir? Animals are the main reservoir for Salmonella. It also lives on eggs‚ raw meats‚ unpasteurized milk‚ fruits‚ and vegetables. 3) What disease it causes – that is‚ the MAIN disease it causes: The primary disease Salmonella causes is gastroenteritis. Gastroenteritis causes bloating‚ abdominal cramping and most commonly
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PGDM 12177 – Vinay A. Hamasagar CADBURY DAIRY MILK An Indian Perspective …… Submitted to : Dr. H. Gayathri CADBURY DAIRY MILK An Indian Perspective …… Submitted to : Dr. H. Gayathri Table of Contents Cadbury 1 Cadbury in India 1 Size of the Market 2 Awards and Recognitions in India 3 Product Portfolio 4 The Marketing Mix 5 Product 5 Price 6 Place 7 Promotion 7 Brand Analysis: 9 What is a brand? 9 Cadbury Dairy Milk as a brand: 9 Brand Identity:
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Product My product is a re-launch of Cadbury dairy milk. Cadbury dairy milk is made from real chocolate. Its ingredients include cocoa butter and there is a glass and half full cream dairy milk in every 200 grams of Cadbury dairy milk chocolate‚ Cadbury buys 65 million litres of fresh milk each year to make Cadbury dairy milk chocolate. Price Price is an important element of the marketing mix. The price charged for a chocolate bar can determine whether a consumer will buy it and the
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