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    Samsung

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    Department of Logistics and Maritime Studies The Hong Kong Polytechnic University LGT3105 Operations Management 1st Semester 2013/2014 Subject Description This is a foundation subject on Operations Management (OM). It will provide students with an understanding of the strategies‚ processes‚ and analytics of OM for both manufacturing and service organizations. At the end of the course‚ students will have a fair understanding of how things should be done and the importance of these

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    The Demand of Samsung

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    Change 1. Samsung 215.8 30.3% 94.2 19.0% 129.1% 2. Apple 135.9 19.1% 93.1 18.8% 46.9% 3. Nokia 35.1 4.9% 77.3 15.6% -54.6% 4. HTC 32.6 4.6% 43.6 8.8% -25.2% 5. Research In Motion 32.5 4.6% 51.1 10.3% -36.4% Others 260.7 36.5% 135.3 27.5% 92.7% Total 712.6 100.0% 494.6 100.0% 44.1% Source: IDC Worldwide Mobile Phone Tracker‚ January 24‚ 2013 -The huge demand from all over the world -> the need for expanding the production facilities as well as the employees. II.Production plan -Over the

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    samsung case

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    Samsung Electronics Questions 1. Why should Samsung globalize? Globalization should consider as Samsung’s second strategy‚ as Kim mentioned in the article. The world becomes a single market‚ which is associated with globalized resources and systems. Globalization should consider as a beneficial and efficient plan for the company. First of all‚ when Samsung goes global‚ Samsung can gain greater market share‚ increase sales and profits. In the case study‚ the article mentions that not only there’s

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    Samsung & Apple

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    The conflicts between Apple and Samsung In the emerging market smartphone usage is increasing‚ while the most representative brands are Apple and Samsung. Apple is the most valuable US brand that has played a dominant position in US; while Samsung is a South Korea multinational conglomerate firm and the represent products are innovative and revolutionary smartphone and tablet. Apple and Samsung are the most extraordinary companies in terms of the advanced productions and market capitalization (Cantor

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    Marketing and Samsung

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    Samsung Electronics Galaxy Tab Table of Contents Executive Summary 3 1.0 Industry Overview 5 1.1 Industry Summary

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    Samsung Introduction

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    Founded Samsung Introduction-2 Important points‚ 1970’s subsidized‚ In 1938‚ Samsung began as a small business trading produce and consumer goods. Almost 70 years later‚ Samsung has transformed itself into a global powerhouse whose superior products and services now range from semiconductors and LNG ships to fine chemicals and financial services‚ just to name a few. 1938-1970 Samsung Beginning On March 1‚ 1938‚ founding chairman Byung-Chull Lee started a business in Taegu‚ Korea with 30

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    Samsung Brand

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    Questionnaire development and pretesting……………………………………….…….pp.14-15 g. Sampling techniques………………………………………………………………………...p.15 h. Fieldwork………………………………………………………………………………..…..p.16 Data analysis a. Methodology …………………………………… ……………………………………. pp.16-18 b. Plan of data analysis……………………………………………………………..……..pp.18-19 Results Marketing research problem and information needs that were identified …………………….p.19 Tables and graphs………………………………………………………………………....pp.19-25 Limitations and caveats a. Limitation

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    Samsung Group

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    Samsung group is a multinational company located in South Korea. It was founded in 1938 by Lee Byung-chull and since then great changes took place). At the beginning Samsung was a small trading company with forty employees. After the Korean War in 1954 Samsung grown up and entered several industries. It will take about three decades since its creation (1938) before it enters the electronics industry. Moreover‚ it will take another three decades to rise into a multinational organisation (1990). It

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    Samsung Nokia

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    MKT 340 Marketing Research Project SAMSUNG & NOKIA TEAM FRESH Executive Summary This report was done to analyze and compare Samsung and Nokia with regard to their marketing strategies. This report draws attention to the fact that Nokia was once the market leader for cell phone industry however‚ the company have been constantly losing its market share year after year. Samsung on the other hand have been gaining market share and is considered to be the top player in this cell phone

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    Developing an Effective Media Plan At no time has the need for knowledgeable‚ professionally-trained media planners been greater. After all‚ costs for space and time have risen dramatically to the point that budgetary controls are more critical than ever. And how do you know you are reaching the right people when there are literally hundreds of television and radio stations‚ thousands of newspapers and magazines and a host of direct mail and outdoor advertising options from which to choose? Because

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