Contemporary Issues in Hospitality & Tourism Administration Arlene M. Garrick Oklahoma State University‚ Stillwater September 29‚ 2009 Corporate Social Responsibility in the Hospitality Industry Introduction Corporate Social Responsibility (CSR) has progressively become known as a germane issue in the corporate world for the past decade. Making the world a better place‚ socially and environmentally‚ is a global accepted phenomenon. According to Porter
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Task 1 Now being marketing executive and with reference of the above case of McDonald’s‚ discuss the concept of marketing for a service industry (such as Restaurant or Hotel) with relevant examples and also mention its characteristics. (1.1) M1 1.1 Marketing Marketing is the process to find out the needs‚ wants and the customers’ demands so that the customers will be satisfied after using that product. The process of discovering and translating consumer needs and wants into product and service specification
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Contemporary Hospitality Industry | The Contemporary Hospitality Industry (Task 2.1) | | | | Lam Leung Man David | 1/14/2013 | | Contents Abstract 2 Acknowledgment 3 In relation to the current skills gaps‚ assess the staffing requirements of operational level of the Food and Beverage departments of different hospitality industries (2.1) 4 Skills Gap 4 An example of a JOB DESCRIPTION 4 Analysing the job description 5 Are there skills gap in the Mauritian hospitality? 5
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media and frequent promotion updates” to increase their online hotel bookings. 2. Increased focus on content marketing Marketing experts will discover that brand awareness is key to reaching a wider audience. More experts will agree that content marketing is the best way to get the word out‚ rather than traditional advertising. A strong online presence is crucial for content marketing. Engaging blogs and social media tools‚ webinars‚ newsletters‚ e-books‚ and photo and video-sharing media are
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Running Head: Hospitality Industry Leader Hospitality Industry Leader Richard B Hope Nassau Community College Introduction: The Hotel General Manager is someone who works in a hotel. He or she works as a head of the department to coordinate and monitor the progress of business strategies in a large hotel. In medium hotels‚ the General Manager is responsible for day to day running of the hotel‚ including carrying out reception duties. A Hotel General Manager
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of the Hospitality Industry In this lens‚ the rapidly-growing hospitality industry is discussed. ’History of the Hospitality Industry’ takes a look at where the hospitality industry came from and where it is headed. History of the Hospitality Industry Why do we care? As many scholars begin to look for jobs in a market economy that seems to shrink every day‚ it is good to see a glimmer of hope. As many top corporations in every sector struggle to make a profit‚ the hospitality industry actually
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More businesses are turning to green cleaning services over traditional chemical cleaning services. Read on to determine if green cleaning is right for your business and find out how green cleaning holds up to traditional methods. When you use chemical cleaning products regularly‚ you often forget how dangerous they are. By using chemical cleaning products‚ you are not only harming the environment‚ but also your health. Several cleaning products are classified as ‘corrosive’. These are the
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THE HOSPITALITY INDUSTRY AND YOU What is hospitality management.- Most people think the hospitality industry the usually think of hotels and restaurants . However the true meaning of hospitality is much broader means the reception end entertainment of guests ‚ visitors or strangers with liberality and good will. Hospitality not only includes hotels and restaurants but also refers to the other kinds of institutions that offer shelter food or both to people away from their homes. The hospitality
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IMPACT OF GLOBALIZATION ON HOSPITALITY AND/OR TOURISM INDUSTRY Globalization refers to the increments in the relationships of the people‚ industries‚ culture and various activities of economy. The term Globalization refers to the economics and all the global distribution of the production of goods and service which ultimately reduces the barriers of international trade like export fees‚ import quotas and various other tariffs‚ Cowen (2003). The Globalization has contributed to the growth of economy
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expected to grow at an average of 4.1 percent though 2020‚ ending with a total of 1.6 billion tourists traveling worldwide.” [1] Therefore there are a lot of opportunities for the hospitality industry to improve. In these years‚ the hospitality industry had a huge improvement‚ and many top companies are looking for the new marketing in the emerging economies‚ such as Carlson‚ Hyatt‚ and Hilton. “Our Ambition 2015 strategy entails growing our hotel portfolio by at least 50 percent to reach over 1‚500 hotels
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