Walt Disney History
The Walt Disney Company has grown rapidly over time becoming one of the leading companies in the entertainment industry and continues to excel with no signs of slowing down. The Walt Disney Company has diverse operations in different aspects of the entertainment industry. Media networks, parks and resorts, studio entertainment, consumer products and interactive media are all interconnected branches of The Walt Disney Company that have expanded into global markets. Having such diverse operations amongst the entertainment industry, Disney has been able to show the synergistic possibilities of a company’s media consolidation.
The Walt Disney Company started after founder, Walt Disney, had bankrupt his cartoon company Laugh-O-Gram in 1922. On …show more content…
His first, “Snow White and the Seven Dwarves” in 1937, was a success becoming the highest grossing film by 1939. Using the profits from his feature-films, Disney began construction on the new Walt Disney Studios in Burbank, California, which serves as the company’s headquarters till this very day. With all this success, Disney decided to open stock to the public on April 2nd, 1942. With the new studio and continual release of feature films, it was time to branch out into another market, Television. Disney had immediate success with what would become the longest running television series at the time, “Disneyland”. The “Disneyland” series would serve as a platform for the company to be able show new and coming projects and broadcast old ones. One new project premiering through the “Disneyland” series was the idea of developing a theme park. In 1955, Disney opened its first theme park, Disneyland, in Anaheim, California, that spanned over 160 acres. Just 11 years later, the greatest inspiration and leader behind the Disney Company, Walt Disney, died on December 15, 1966. Despite the loss of the great visionary behind the company, Disney continued to grow even till this day.
The Disney Company was becoming largely successful in the US, therefore during the 80’s they began to globally expand. They opened their first international Disney theme park, Tokyo Disneyland, in 1983. Later that decade, they agreed …show more content…
Iger as the current CEO. “Robert A. Iger is Chairman and Chief Executive Officer of The Walt Disney Company. As Chairman and CEO, Mr. Iger is the steward of the world’s largest media company and some of the most respected and beloved brands around the globe. His strategic vision for The Walt Disney Company focuses on three fundamental pillars: generating the best creative content possible; fostering innovation and utilizing the latest technology; and expanding into new markets around the world.” Under Iger’s leadership, 2015 had an exceptional year with a revenue of $52.5 billion. This as an increase of 7% from 2014’s revenue as stated on Disney’s 2015 annual financial report. Being a diversified entertainment company, Disney faces a number of competitors in its various segments. Some of the main media conglomerates with which Disney competes include Viacom Inc., Time Warner Inc., Twenty-First Century Fox, CBS, and Comcast. Comparing the results to its competitors, Walt Disney Co reported Total Revenue increase in the 1 quarter 2016 by 4.08 % year on
The Walt Disney Company started after founder, Walt Disney, had bankrupt his cartoon company Laugh-O-Gram in 1922. On …show more content…
His first, “Snow White and the Seven Dwarves” in 1937, was a success becoming the highest grossing film by 1939. Using the profits from his feature-films, Disney began construction on the new Walt Disney Studios in Burbank, California, which serves as the company’s headquarters till this very day. With all this success, Disney decided to open stock to the public on April 2nd, 1942. With the new studio and continual release of feature films, it was time to branch out into another market, Television. Disney had immediate success with what would become the longest running television series at the time, “Disneyland”. The “Disneyland” series would serve as a platform for the company to be able show new and coming projects and broadcast old ones. One new project premiering through the “Disneyland” series was the idea of developing a theme park. In 1955, Disney opened its first theme park, Disneyland, in Anaheim, California, that spanned over 160 acres. Just 11 years later, the greatest inspiration and leader behind the Disney Company, Walt Disney, died on December 15, 1966. Despite the loss of the great visionary behind the company, Disney continued to grow even till this day.
The Disney Company was becoming largely successful in the US, therefore during the 80’s they began to globally expand. They opened their first international Disney theme park, Tokyo Disneyland, in 1983. Later that decade, they agreed …show more content…
Iger as the current CEO. “Robert A. Iger is Chairman and Chief Executive Officer of The Walt Disney Company. As Chairman and CEO, Mr. Iger is the steward of the world’s largest media company and some of the most respected and beloved brands around the globe. His strategic vision for The Walt Disney Company focuses on three fundamental pillars: generating the best creative content possible; fostering innovation and utilizing the latest technology; and expanding into new markets around the world.” Under Iger’s leadership, 2015 had an exceptional year with a revenue of $52.5 billion. This as an increase of 7% from 2014’s revenue as stated on Disney’s 2015 annual financial report. Being a diversified entertainment company, Disney faces a number of competitors in its various segments. Some of the main media conglomerates with which Disney competes include Viacom Inc., Time Warner Inc., Twenty-First Century Fox, CBS, and Comcast. Comparing the results to its competitors, Walt Disney Co reported Total Revenue increase in the 1 quarter 2016 by 4.08 % year on