Study Of Coca Colas Quality Management 
Study of Coca Colas Quality Management System ukessays.com/essays/business/study-of-coca-colas-quality-management-system-business-essay.php Coca-Cola was founded in 1886 by pharmacist Dr John S Pemberton in Atlanta, Georgia. Coca-Cola Company is the worlds largest marketer, distributor and manufacturer of non-alcoholic beverage syrups and concentrate, and produces close to 400 brands. This report will describe the organisations current quality management system and how effective this is at meeting with product demands and consumer needs. Recommendations about how the system can be improved will also be outlined.
Currently, the Coca-Cola Company is based in Georgia with subsidiaries all over the world with a strong product portfolio including well known brands such as, Sprite, Coke Zero, Fanta, Oasis, Abbey Well water and Powerade (Coca-Cola, 2010). Coca-Cola Enterprises Ltd in Edmonton, is the local bottler responsible for the distribution, manufacturing, trade marketing and sales of the brands throughout UK, this is the system that will be discussed throughout this report. However, this system is likely to be replicated throughout the organisation both in the UK and abroad.
Analysis of Coca-Cola
Coca-Cola drinks come in a variety of different packaging formats including glass, aluminium cans and plastic bottles (Coca-Cola, 2010). As the company expands its supplier base and beverage portfolio to meet the increasing demands of developing and growing markets around the world, regulatory scrutiny and consumer expectations continue to rise. Coca-Cola (2010) states that “the global nature of its business requires that the Coca-Cola system has the highest standards and processes to ensure consistent quality - from its concentrate production to its bottling and product delivery”.
Coca Cola (2011) states that ‘to ensure such consistency and reliability, the Coca-Cola system is governed by the Coca-Cola Operating Requirements (KORE)’. This system enables Coca-Cola to
Currently, the Coca-Cola Company is based in Georgia with subsidiaries all over the world with a strong product portfolio including well known brands such as, Sprite, Coke Zero, Fanta, Oasis, Abbey Well water and Powerade (Coca-Cola, 2010). Coca-Cola Enterprises Ltd in Edmonton, is the local bottler responsible for the distribution, manufacturing, trade marketing and sales of the brands throughout UK, this is the system that will be discussed throughout this report. However, this system is likely to be replicated throughout the organisation both in the UK and abroad.
Analysis of Coca-Cola
Coca-Cola drinks come in a variety of different packaging formats including glass, aluminium cans and plastic bottles (Coca-Cola, 2010). As the company expands its supplier base and beverage portfolio to meet the increasing demands of developing and growing markets around the world, regulatory scrutiny and consumer expectations continue to rise. Coca-Cola (2010) states that “the global nature of its business requires that the Coca-Cola system has the highest standards and processes to ensure consistent quality - from its concentrate production to its bottling and product delivery”.
Coca Cola (2011) states that ‘to ensure such consistency and reliability, the Coca-Cola system is governed by the Coca-Cola Operating Requirements (KORE)’. This system enables Coca-Cola to
References: BBC News (2004) 'Soft drink is purified tap water ' (?online?) Available at: http://news.bbc.co.uk/1/hi/uk/3523303.stm (?Accessed on 20th March 2011?) Coca-Cola (2010) Introduction to our business. (Online) Available at: http://www.coca-cola.co.uk/about-us/introducing-our-business.html (Accessed:13th March, 2011) Coke Education (2009) ‘Coke Education Production Video’ Accessed 16th March 2011 (online) at: http://www.cokeeducation.co.uk/resources.html Coca Cola eKOsystem (2002) http://www.thecocacolacompany.com/citizenship/eKOsystem.pdf (Assessed 18th March 2011) Coca-Cola Enterprises Ltd (2011) 'Corporate Responsibility and Sustainability ' (online) Available at: http://www.cokecce.co.uk/corporate-responsibility.aspx (Accessed on: 21st March 2011) Guardian (2006) 'Has Coke become the new McDonald 's ' (online) Available at: http://www.guardian.co.uk/media/2006/aug/18/marketingandpr.business (Accessed on 20th March 2011) ISO 14001 Environmental Management (2002) http://www.iso14000-iso14001-environmental-management.com/iso14001.htm (Assessed 18th March 2011) Muirhead, B (2011) Coca-Cola Enterprises Ltd. Edmonton. 'In Communitcation '. February 22nd 2011 The Times 100 (2010) Examples of environmental initiatives. (Online) Available at: http://www.thetimes100.co.uk/case-study--corporate-citizenship-and-the-community--3-81-11.php (Accessed: 17th March, 2011) The Coca Cola Company-Quality (2011) http://www.thecoca-colacompany.com/citizenship/quality.html (Assessed 18th March 2011)