Case Study: Tri Cities Community Bank
Executive Summary
Over the past few years, Tri-Cities Community Bank (TCCB) has had strong financial success. To continue along the path of success, a new performance measurement system which directs decision-makers toward long-term value-creating activities is to be discussed at the next annual strategic direction meeting. The new performance measurement system consists of using a Balanced Scorecard to improve the financial performance of TCCB along with other helpful tools such as a Cause-and-Effect Chain and a SWOT analysis.
Balanced Scorecard The Balanced Scorecard is an overview of the four business “perspectives” or “categories of measure” and translates the TCCB’s mission and vision into a detailed strategy map or a
Over the past few years, Tri-Cities Community Bank (TCCB) has had strong financial success. To continue along the path of success, a new performance measurement system which directs decision-makers toward long-term value-creating activities is to be discussed at the next annual strategic direction meeting. The new performance measurement system consists of using a Balanced Scorecard to improve the financial performance of TCCB along with other helpful tools such as a Cause-and-Effect Chain and a SWOT analysis.
Balanced Scorecard The Balanced Scorecard is an overview of the four business “perspectives” or “categories of measure” and translates the TCCB’s mission and vision into a detailed strategy map or a