Regal Carnation Hotel (Guam) Case Analysis Case Introduction The island of Guam is an unincorporated territory of the United States located in the Philippine Sea. Ruled by the Spanish until 1898‚ Guam was ceded to the United States and briefly occupied by Japan between 1941 and 1944. Of strategic significance during the Second World War‚ more than 18‚000 Japanese and 1‚800 U.S. marines died in the U.S. retaking of the island. Following the war‚ the Guam Organic Act of 1950 provided for
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Problem Statement The Regal Carnation Hotel in Guam is suffering customer service failures. Additionally‚ the expectations set forth by Regal Carnation Hotel’s website are not being met. Hypothesis 1: There is a level of inequality that exists with respect to how guests are treated based on their nationality. Once Steve McKenzie and his wife arrived at the hotel they were very disappointed by the check in process that was supposed to be very quick and simple. The check in process took 25 minutes
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The case revolves around the Regal Carnation Hotel‚ located in Guam. Partly narrated by Steve McKenzie‚ he described his experience with the Regal Carnation Hotel. In his description of the situation‚ the “me too” approach to hotel management led to poor service‚ false representation‚ and a pricing plan that does not match the value of the hotel. The hotel industry in Guam has important statistical information that will lead to an effective analysis. Over a period of years‚ Guam has experienced
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Will Hard Mrs. Roberson Senior Writing 03 December 2009 Steroids If there was a way around months and months of hard work and you would still reap the rewards as if you would have done all the work‚ would you take the shortcut? Many people do. Many people choose to use steroids to increase their muscle mass and athletic performance. While there may indeed be short term gains‚ the long term risk are rarely‚ if ever‚ worth it. The term “steroid” typically means the artificial substance
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visitors to the Island have increased‚ the occupancy rate for hotels has dropped significantly. The tourism climate had left Regal Carnation Hotel with an opportunity to reinvent or reposition itself among their competitors in Guam. The Regal Carnation Hotel has many internal issues to overcome as poor customer service‚ poor management‚ and poor property upkeep. Overview of Key Issues and Root Causes Vacationers were upset with their hotel experience on the Island of Guam. A number of symptoms
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The Regal Carnation Hotel‚ Guam - Case Study 1. Problem Statement * Inaccurate or lack of a clear effective hotel mission statement * Management deficiency (including costumer service quality) 2. Internal Information: Symptoms and Major Symptoms Categories Major Categories | Symptoms | Deficient customer service | - Lack of follow through on customer requests- Long check-in times- Transportation not available from airport- Transportation not available from airport- Staff appear
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Meek (1988‚ p.457) when considering an organisation‚ the founder of that particular organisation is where the culture will be derived from‚ for example the Red Carnation Hotel’s culture is to make the guests feel they are in their own home “home away from home” redcarnationhotels.com‚ (2012) this concept is embedded in all the RCH hotels.
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In her short story “Paul’s Case‚” Willa Cather’s use of red carnations serves as a symbol for her protagonist Paul’s own life. The carnations‚ alongside the significance of the color red‚ appear multiple times throughout the story. They exemplify the statement Cather makes about how people and objects who attempted to live a different kind of life in the early twentieth century were not rewarded. Cather cleverly takes advantage of her third person omniscient narration to provide the reader with different
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Regal Marine Question 1: State Regal Marine’s mission in your own words. Regal Marine’s Mission is to provide luxury performance boats to customers world wide using the strategy of differentiation. It seeks to attain this mission by using the following criteria in it’s differentiation: 1. constant innovation 2. unique features 3. high quality. 4. Value – this was mentioned in the video case. 5. Wide and different models – this was mentioned in the video case.
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Video Case Study Strategy at Regal Marine Regal Marine‚ one of the U.S.’s 10 largest power-boat manufacturers‚ achieves its mission ―providing luxury performance boats to customers worldwide―using the strategy of differentiation. It differentiates its products through constant innovation‚ unique features‚ and high quality. Increasing sales at the Orlando‚ Florida‚ family-owned firm suggest that the strategy is working. As a quality boat manufacturer‚ Regal Marine starts with continuous
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