"Qingdao haier considering the maytag acquisition" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 2 of 50 - About 500 Essays
  • Good Essays

    Haier

    • 583 Words
    • 3 Pages

    on a good strategy? Haier focus on difficult market first. In this context‚ difficult means developed and big for the market ‚for example‚ Europe and United States markets . Zhang decides to aim for harder market first because he thinks that after Haier can conquer the developed market‚ the emerging or developing market should be relatively easy to penetrate. Besides‚ a lot of other Chinese firms is going towards the emerging markets such as Southeast Asia. Therefore‚ Haier has a different management

    Premium Haier Developed country Major appliance

    • 583 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Haier

    • 329 Words
    • 2 Pages

    Haier What is technological change? Technological change (TC) is a term that is used to describe the overall process of invention‚ innovation and diffusion of technology or processes.[1][2] The term is synonymous with technological development‚ technological achievement‚ and technological progress. In essence TC is the invention of a technology (or a process)‚ the continuous process of improving a technology (in which it often becomes cheaper) and its diffusion throughout industry or society. In

    Free Mobile phone Technology Innovation

    • 329 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    haier

    • 1047 Words
    • 5 Pages

    QUESTION 1 Why was Haier so successful in China? ANSWER Haier Group became the business leader in appliance manufacturer business in China by the end of December 2004. The fact that it was the second largest manufacturer of refrigerators globally was evidence of its outstanding growth. Haier strictly abided by its objectives in a very focussed way and worked hard towards achieving success. The following are the reasons for Haier’s sucees story in China: • Commitment to Quality: Haier stressed on greater

    Premium Customer Developed country Customer service

    • 1047 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Haier

    • 340 Words
    • 2 Pages

    competitive advantage(s) do you think the Haier Group has? What competitive strategy does the What company appear to be following? Explain your choices. The main competitive advantage that Haier group has is the innovation being the main focal point of the company’s mission as well as their high-quality in client satisfaction. The main competitive strategy that Haier Company is adopting is the social work. By sponsoring sport teams in Australia and the USA‚ they are showing the community their

    Premium Strategic management Strategic planning Management

    • 340 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Haier

    • 1579 Words
    • 5 Pages

    Introduction Haier group is a multinational manufacturing company providing consumer electronics and home appliances. In 1984‚ it was been founded in Qindao‚ Shandong province‚ China‚ with a joint-venture contract with Liebherr‚ a Germany’s refrigerator company. Under the development of over three decades‚ Haier has transferred from a single-product company to a global manufacturer with multiple product lines. It has expanded its brand to brown goods and white goods. Nowadays‚ Haier is the 4th

    Premium Marketing Customer service Microeconomics

    • 1579 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Haier

    • 609 Words
    • 3 Pages

    Haier – Taking a Chinese Company Global in 2011 Haier is a Chinese consumer electronics company with its headquarters in Quingdao‚ Shandong‚ China. They were once the largest home appliance maker in China and started their business in the year 1984. In 2010‚ they were called one of the most innovative firms of the Business Weeks magazine. Their products are air conditioners‚ mobile phones‚ washing machines‚ refrigerators and televisions. The CEO of Haier‚ Zhang Ruimin‚ wanted to create

    Premium Refrigerator Home appliance Europe

    • 609 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Haier Strategy

    • 3043 Words
    • 13 Pages

    Haier: A Global Brand Executive Summary Haier‚ under the leadership of CEO Zhang Ruimin‚ grew from a single model refrigerator firm to the #5 white goods producer in a matter of two decades. Throughout the expansion process Haier entered over 100 countries through multiple entry modes and into other industries. The 2005 financial results gave Haier reason to pause and reassess its mission and strategic intent. The primary issue was whether to continue its expansion strategy or slow down

    Premium Brand Brand management

    • 3043 Words
    • 13 Pages
    Powerful Essays
  • Powerful Essays

    Haier

    • 1928 Words
    • 8 Pages

    MANAGING PERFORMANCE AT HAIER (A) Group E2 Problem Statement How to improve Haier’s performance management system and make it adaptable or applicable in other regions of the world? Environmental Analysis (PESTC) Political: In 2006 company exported to 160 countries valuing to $ 1.7 billion‚ however they have not established their manufacturing base outside the China. While venturing to different geographies they would be exposed to different labour and wage laws. Different political setups

    Premium Culture Management Culture of China

    • 1928 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Haier

    • 679 Words
    • 3 Pages

    Haier globalization strategy Encouraged by government to create international brands has built a reputation at home for quality‚ innovation‚ and customer service Haier tries to replicate its domestic success overseas‚ it faces enormous challenges—everything from learning the preferences of new customers to managing its growing foreign operations In the United States‚ it has established a beachhead by selling niche products under the Haier brand name through The Home Depot‚ Sears‚ and Wal-Mart

    Premium United States Sales Customer

    • 679 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Haier Analysis

    • 306 Words
    • 2 Pages

    Introduction to the Haier Group Haier was established in 1984 in Qingdao China which is the world’s fourth largest white goods manufacturer . Now There are more than 6 million employs in the worldwide. Haier set up a 29 in the global manufacturing base‚ eight comprehensive research development centers and 19 overseas trading companies. Haier CEO Zhang established under the guidance of brand strategy‚ has the implementation of brand strategy and diversification strategy and internationalization

    Premium 2008 Summer Olympics Qingdao Haier

    • 306 Words
    • 2 Pages
    Satisfactory Essays
Page 1 2 3 4 5 6 7 8 9 50