Strategy & Society The Link Between Competitive Advantage and Corporate Social Responsibility The Idea in Brief Many firms’ corporate social responsibility (CSR) efforts are counterproductive‚ for two reasons: They pit business against society‚ when the two are actually interdependent. And they pressure companies to think of CSR in generic ways‚ instead of crafting social initiatives appropriate to their individual strategies. CSR can be much more than just a cost‚ constraint‚ or charitable
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Reinventing Your Business Model by Mark W. Johnson‚ Clayton M. Christensen‚ and Henning Kagermann In 2003‚ Apple introduced the iPod with the iTunes store‚ revolutionizing portable entertainment‚ creating a new market‚ and transforming the company. In just three years‚ the iPod/iTunes combination became a nearly $10 billion product‚ accounting for almost 50% of Apple’s revenue. Apple’s market capitalization catapulted from around $1 billion in early 2003 to over $150 billion by late 2007. This
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MANAGED CARE January 2009 ©MediMedia USA Cover Story Disruptive Innovations That Will Change Your Life in Health Care The innovations that we list here are not unfamiliar‚ but don’t underestimate them. As they mature‚ they will have strong effects. By Maureen Glabman Contributing Editor In 1995‚ Harvard business school professors Clayton Christensen and Joseph Bower put “disruptive technologies” in the business lexicon by introducing the term in a seminal article in the school’s journal
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