www.business-standard.com INDEX 1) Foodles in the Noodle Bowl 2) HUL`S Marketing Mantra 4M 3) Oiling the Chain 3 5 6 8 11 14 16 19 21 23 26 28 30 32 34 37 40 43 46 49 52 54 55 57 59 26) Pepsodent fights on 27) Prickly Competition to beat the heat 28) Clash of the Teutons 29) Three screens & the cloud 30) Coming out of the Closet 31) Match on for Videocon 32) Reebok Straddles Mass & Class 33) IITS Slip in Asian University rankings 34) Ad Fest or War Fest 35) Idiots lead the pack 36) Amrutanjan:
Premium Dhirubhai Ambani Instant noodles Mukesh Ambani
Hitting the High Notes FICCI-KPMG Indian Media and Entertainment Industry Report 2011 kpmg.com/in © 2011 KPMG‚ an Indian Partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”)‚ a Swiss entity. All rights reserved. Hitting the High Notes © 2011 KPMG‚ an Indian Partnership and a member firm of the KPMG network of independent member firms affiliated with KPMG International Cooperative (“KPMG International”)
Premium Television Nielsen Media Research Cable television