conglomerate (in market capitalisation). The company has two core activities‚ which include the manufacturing‚ assembly‚ marketing and distribution of consumer electronics and home appliances‚ and exploration and production of oil and gas. The company presently has seven operating business divisions‚ in which major divisions are consumer electronics‚ home appliances‚ components‚ etc. Videocon has clearly been at the forefront in delivering low end products and innovative technologies to become a global
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RESTRUCTURING SONY The electronics and media giant Sony was struggling through the late 1990s and early part of the 21st century. With each disappointment‚ it seemed that Sony’s management launched another restructuring of the company. By 2003‚ commentators were beginning to ask whether restructuring was part of the solution or part of the problem. How should Sony be managing its strategic renewal? Introduction For the first quarter ending 30 June 2003‚ Japan based Sony Corporation (Sony)2 stunned
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1.1 INDUSTRY PROFILE: Indian Electronics industry dates back to the early 1960’s. Electronics was one industry initially restricted to the development and maintenance of fundamental communication systems including radio-broadcasting‚ telephonic and telegraphic communication‚ and augmentation of defense capabilities. Until 1984‚ the electronics Industry was primarily government owned and then in 1980s witnessed a rapid growth of the electronics industry due to sweeping economic changes‚ resulting
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apan-based electronics and communications company‚ Sony Corporation‚ was subjected to a spate of restructuring exercises since 1994 to improve the financial performance and competitiveness of the company. With the initial efforts to restructure the company not yielding results‚ Sony went in for a revamp of the top management in 2000. The efforts by the top management in organizational restructuring failed to put Sony back on the growth track. At this juncture‚ in 2005‚ Howard Stringer became
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Sony Overhaul Introduction: This paper will analyze how Sony is struggling to reinvent itself in the market by transforming its corporate culture‚ cutting costs and introducing new product lines in its ailing electronics division. Recommendation. Corporate culture needs to be cohesive and organic: The corporate culture at Sony is bureaucratic and the job for life mentality has created Empire building in departments. Each department or unit looks to gain control over key projects and ignores
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Samsung Electronics Co. this year as the top seller of flat-screen TVs in India‚ the fastest-growing major market‚ researcher DisplaySearch said. In a shift from an earlier strategy that focused on India’s wealthiest shoppers‚ Sony has gained market share by offering cheaper models and expanding its distribution network‚ Hisakazu Torii‚ a Tokyo-based analyst at DisplaySearch‚ said in an interview yesterday. The maker of Bravia TVs last year ranked third in India behind Samsung and LG Electronics Inc
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ACCT310 Auditing Individual Assignment 1: The Peninsula Limited: Analysis of a Potential Audit Client Jimmy Chung is the president of the Peninsula Company‚ a retailer and distributor of consumer electronics based in Hong Kong. Although Lam & Company‚ the audit firm had previously audited Peninsula‚ Jimmy has recently become aware of the CPA firm of Zhou & Company from his friend. His interest in the firm was heightened when he discovered that Zhou & Company audited the primary bank with which
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reaching the technology; however‚ Bose still remains as one of the top companies to provide this type of consumer good. We will examine some different factors that affect the marketing strategy that Bose has placed upon its QuietComfort 15 noise canceling headphones. Technological Factors Technology is constantly evolving. One thing Bose thrives upon is the technology demand that drives consumers to purchase non-commodity items such as iPods and other luxurious items like Bose headphones. Commercial
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Haier set their sites on becoming an international brand. Haier’s executives believed that the strong brand recognition that was created domestically could be extending into the Western market by creating and introducing products for the niche consumers and then expand into larger markets. “Globally‚ Haier had gained first place in the United States in sales of compact refrigerators and wine coolers‚ in Iran for washing machines‚ and in Cyprus for air conditioners.” (p24-16) Haier also looked
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Sony Corporation Strategic Analysis Executive Summary Sony Corporation is a Japanese multinational conglomerate consisting of a number of business units (consumer electronics‚ gaming‚ movie production‚ music and financial services) making it one of the most comprehensive entertainment companies in the world. However‚ the start of the 21st Century has been a difficult period for Sony resulting in a decline in operating profits and share prices. A SWOT and PEST analysis indicates that economic
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