Who Killed the Electric Car? is presented as a whodone- it mystery. Staying true to this genre‚ the film opens with necessary background information‚ describes the crime committed‚ answering all of the what‚ where‚ and when questions‚ and then in the style of Sir Arthur Conan Doyle gathers the suspects for close scrutiny‚ coming to a conclusion on the guilt or innocence of each. Opening with a bit of automotive history that establishes the electric car as a competitive alternative to the
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The most obvious advantage of electric car batteries is that they don’t produce the pollution associated with internal combustion engines. According to the Electric Vehicle Association of Canada‚ or EVAC‚ even EVs recharged from coal-powered electric generators cut carbon emission roughly in half. EVs recharged from cleaner forms of electrical power generation‚ such as hydropower and nuclear plants‚ can reduce carbon emissions to less than one percent of those currently produced by internal combustion
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MARKET SEGMENTATION Bases for Segmentation in Consumer Markets Consumer markets can be segmented on the following customer characteristics. * Geographic * Demographic * Psychographic * Behavioralistic 1. Geographic Segmentation The following are some examples of geographic variables often used in segmentation. Region: by continent‚ country‚ state‚ or even neighborhood Size of metropolitan area: segmented according to size of population Population density: often classified as urban‚
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Electric Cars vs Gasoline Powered Cars Electricity. One word that can rescue the earth from its current demise‚ global warming. Since 1880‚ global warming has increased by 0.8° celsius which may not seem like a substantial increase but it is. According to (NASA 2014) the average weather changes everyday in different countries‚ but this is the entire world’s average temperature. A 1° global change is significant because it takes a colossal amount of heat to warm all the oceans‚ atmosphere‚ and land
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Who Killed the Electric Car? Video Discussion Questions Summary: It begins with a solemn funeral�for a car. By the end of Chris Paine’s lively and informative documentary‚ the idea doesn’t seem quite so strange. As narrator Martin Sheen notes‚ "They were quiet and fast‚ produced no exhaust and ran without gasoline." Paine proceeds to show how this unique vehicle came into being and why General Motors ended up reclaiming its once-prized creation less than a decade later. He begins 100 years ago
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1. (a) List and discuss the major bases for segmenting consumer markets. Answer: Bases for Consumer Market Segmentation: There are number of variables involved in consumer market segmentation‚ alone and in combination. These variables are: Geographic variables Demographic variables Psychographic variables Behavioral variables By using any of these segmentation bases‚ either individually or in combination‚ an organization can construct market segments for evaluation to help them
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fadaweb.com India ’s Small Car Dream The term "small car" is both relative and subjective. A small car in the US or the Middle East is regarded as big in countries such as India and Indonesia. Within a particular country‚ too‚ the small car market has fairly heterogeneous products. While a car equipped with the latest technology such as the Suzuki Swift is a small car‚ the basic Nano‚ which is available at one-third the price of the Swift‚ also belongs to the same segment. A car that has limited or
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First mover advantage; the first company to offer a relatively practical fully electric car‚ customers include high-profile figures like Arnold Schwarzenegger‚ George Clooney‚ and Jay Leno Designs and builds many of the components in its cars‚ including the power electronics‚ motor and battery packs Weaknesses • • • • Doesn’t have much brand recognition among the general public A very small company with small sales volume‚ so no economies of scale Possible supply problems with components
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“Market brief information for electrical product in Myanmar market” According to the market survey‚ there are premium brand market‚ medium brand market and low brand market remaining with various brand names and origins we can see. Despite many brands and origins we found in the market‚ market segment is running as household‚ project (government) and project (private) that we observed. LOW BRAND IN THE HOUSEHOLD MARKET Household market runs independently and we guessed 60% of market share belong
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Executive Summary The REVA electric car is an innovative concept that has been introduced in the Indian market because of the rising fuel price in the country. The idea behind its conception is to provide a car that is eco-friendly and a small car that would be suitable for growing problems in traffic. The company introduced its cars not only to target the Indian market but also cater to the growing demand for such cars in the international market. In order to understand the competitiveness of the
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