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E-Commerce Assignment

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E-Commerce Assignment
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1 : INTRODUCTION

When business to business became “the next big thing,” vertical net went public and

recast itself as an online exchange, attempting to parlay its vertical trade communities

into online marketplace that world bring together business and seller. Where will the

business compete? How will the business win? Certainly , winning is relative to the goals

of a business. A business may choose to define victory in terms of revenue targets, gross

margin, number of customer, or other criteria. In today business, to understand the

business model, here we look at the 3 different coffee been business environments. This

is where the most 3 popular and famous coffee been in around the world. And lest look

at the 3 coffee been industry website analysis .

This report on evaluation of the 3 different website which belongs to the

3 most established coffee been in the soft drinks industry. Those brand are

as following :-

starbucks ( www.starbucks.com )

• sanfrancisco ( www.sanfranciscocoffee.com )

• coffeebeen (www.coffeebean.com )

MAKE SURE YOU Print Screen all the 3 Web Page Here.

[pic]

|Website’s Names |Starbucks.com |Sanfranciscocoffee. com |Coffeebean.com |
|Context |Integrated |Aesthetically / visually dominant |Integrated |
|Content |Information dominant |Information dominant |Information dominant |
|Community |Strong |Limited |Strong |
|Customization |Highly customized |Moderately customized |Highly customized

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