E-Business Qrt Task 1
Viability of Service That D & D Will Offer In an Online Environment D & D online would offer a more convenient way for our customers to find our products with viewing and ordering from the web. Normally, customers would have to call an associate from D & D and find out when the next trade show, showcase, or large event D & D will be featured in attendance so customers can make their way to the venue just to see the merchandise. One main focus that would have to be kept is the same local, hometown business feel. Although D & D would be looking to expand out of the greater Indianapolis area, the focus that needs to be kept is the community. An online market would be extremely beneficial to the community and the business because the times are changing and more and more customers each day are transitioning to the online marketplace by shopping in the comfort of their own home. D & D is a community based business who believes in taking care of all our customer’s needs whether it is live an in person, or 2:00 AM on a Sunday night. We can only offer this kind of service with an online presence. D & D wants to be the company a customer can count on anytime. Being part of an online environment will be a large part in making that a reality. As a business, we must ask ourselves is this a venture that will be successful for us? Given the type of market that our company is tapping into, we have the ability to be very successful. The quality of products that we offer along with our competitive prices will give us the competitive advantage over other similar small companies as even over some larger companies as well. Establishing D & D in an online environment against competition in the same type of business will force us to be aware of all that is going on with our competition. This way, we will able to compete with the larger companies like a JCPenny or Sears and the smaller businesses like D & D that have been in the online environment for a long time. We will