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Swot Analysis Of Greggs

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Swot Analysis Of Greggs
Greggs Plc Report |

a)

Greggs are currently expanding and continuing to open more and more stores across the country; in the last financial period 84 net new shops were opened, as well as 183 current stores refurbished. In the current financial period they hope to open 90 net new stores; this means that some struggling stores would be closed and new stores in more prosperous areas would be opened. (Greggs, Netherton 2011) The company believes in investing on internal development to gain access to the markets and products in which they operate. In the previous year 2 new bakeries were opened to further this point, these are based in Newcastle and Cumbria. (Greggs, Netherton 2011) This means they would be producing exactly what they

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