Summary Of Those Unnerving Ads Using Real Woman By Mehan Daum
The essay “Those Unnerving Ads Using ‘Real’ Woman” was written by Meghan Daum, a novelist and essayist who publishes a weekly column to the Los Angeles Times. In this article the author emphasis that the "real" models are more appreciated rather than those women with imperfect body types in Dove “Real Woman for Beauty” advertising campaign. She claims that this commercial is not appreciated because Dove models are too closely related to ordinary women which make them feel uncomfortable when seeing this ad. The author supports her argument with interesting example of a bedroom which may be messy and ugly but represents intimacy and comfort. What she meant by this is that science models with unrealistic body types are generic, they do not invade