Service Quality of Tourist Camps in Mongolia
SERVICE QUALITY OF TOURIST CAMPS IN MONGOLIA
OYUN MYAGMAR
Project submitted in partial fulfillment of the requirements for the degree
BACHELOR OF TOURISM AND HOSPITALITY MANAGEMENT at RAFFLES UNIVERSITY
Ulaanbaatar, MONGOLIA
September, 2008
DECLARATIONS
I declare the following: 1. That the material contained in this internship project/dissertation is the end result of my own work and that due acknowledgement has been given in the bibliography and references to ALL sources be they printed, electronic or personal. 2. The Word Count of this Internship Project/Dissertation is……………………………………….. 3. I have read the Raffles University Policy on Ethics in Research and I confirm that ethical issues have been considered, evaluated and appropriately addressed in this research.
SIGNED:
ACKNOWLEDGEMENT
Many thanks are due to people who contributed significantly to the completion of this study; to my supervisor Alyssia Wong, who gave her time, guidance and support in assisting me to complete this study; to New Juulchin company’s manager, Oyunsaikhan who allowed me to distribute the survey questionnaires to the tourists and tour guides of JWTC who helped to me to distribute survey questionnaires; to my sister Nomin who has being with me and helped me to distribute the questionnaires; to my parents who gave me love and support.
ABSTRACT
The purpose of this study is to examine and describe the service quality of tourist camps’ which operate in Mongolia. This study investigated how to improve service quality through service satisfaction survey. The significance of this study was that the finding would encourage tourist camp and tour operator (JWTC) management to develop their products and services according to service quality dimensions.
The three major objectives of this study were: 1. To determine the important factors when tourists choose the tourist camp 2. To identify the dimensions of service quality of tourist camps
OYUN MYAGMAR
Project submitted in partial fulfillment of the requirements for the degree
BACHELOR OF TOURISM AND HOSPITALITY MANAGEMENT at RAFFLES UNIVERSITY
Ulaanbaatar, MONGOLIA
September, 2008
DECLARATIONS
I declare the following: 1. That the material contained in this internship project/dissertation is the end result of my own work and that due acknowledgement has been given in the bibliography and references to ALL sources be they printed, electronic or personal. 2. The Word Count of this Internship Project/Dissertation is……………………………………….. 3. I have read the Raffles University Policy on Ethics in Research and I confirm that ethical issues have been considered, evaluated and appropriately addressed in this research.
SIGNED:
ACKNOWLEDGEMENT
Many thanks are due to people who contributed significantly to the completion of this study; to my supervisor Alyssia Wong, who gave her time, guidance and support in assisting me to complete this study; to New Juulchin company’s manager, Oyunsaikhan who allowed me to distribute the survey questionnaires to the tourists and tour guides of JWTC who helped to me to distribute survey questionnaires; to my sister Nomin who has being with me and helped me to distribute the questionnaires; to my parents who gave me love and support.
ABSTRACT
The purpose of this study is to examine and describe the service quality of tourist camps’ which operate in Mongolia. This study investigated how to improve service quality through service satisfaction survey. The significance of this study was that the finding would encourage tourist camp and tour operator (JWTC) management to develop their products and services according to service quality dimensions.
The three major objectives of this study were: 1. To determine the important factors when tourists choose the tourist camp 2. To identify the dimensions of service quality of tourist camps
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