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personal selling

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personal selling
Identify and interpret trends in personal selling

Level 5
Credits 5

Purpose People credited with this unit standard are able to: evaluate technologies; evaluate organisational factors; interpret legal, regulatory, and social trends; and interpret international and global trends; that impact on personal selling.

Subfield Retail, Distribution, and Sales
Domain Wholesale
Status Registered
Status date 20 June 2008
Date version published 20 June 2008
Planned review date 31 December 2013
Entry information Open.
Accreditation Evaluation of documentation and visit by NZQA and industry.
Standard setting body (SSB) ServiceIQ
Accreditation and Moderation Action Plan (AMAP) reference 0225
This AMAP can be accessed at http://www.nzqa.govt.nz/framework/search/index.do.

Special notes

1 Evidence is required of competent performance in a sales management context.

2 This unit standard may be assessed against in a work-based environment, or in an education and training environment if simulated business conditions are provided, or in a combination of both environments.

3 Definitions Personal selling refers to retail and wholesale sales activities in which a salesperson actively presents products to customers in seeking to make a sale. Sales activities may include but are not limited to – identification of customers, development of product knowledge; marketing; promotion; prospecting; knowledge of customer service standards; gaining appointments; choosing sales approaches; meeting customers; identifying customer needs and requirements; demonstrating products; use of selling techniques; use of sales aids; making sales pitches; overcoming objections; closing sales, completing documentation, receiving payments; recording sales; using sales technologies; providing after-sales service, following up sales, sales analysis. Product refers to goods and/or services in this unit standard. Organisational procedures refer to instructions to staff on policy and

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