Pepsi
To Whom It May Concern
This is to certify that MD.NOORAIN Student of MBA, of A.N.COLLEGE,PATNA session 2008-2010 has completed his PROJECT TRAINING during 04-05-08 to 04-06-08 on the topic of “ANALYSIS OF DISTRIBUTION SYSTEM TO INCREASE THE MARKET SHARE OF PEPSI IN PATNA” under LUMBINI BEVERAGES PVT.LTD. (PEPSICO), Hajipur at Patna. He successfully undertook the above dissertation with total sincerity and dedication to our satisfaction. His conduct during the training period was good.
We wish him all the best & hope that this training might help in his professional career.
For LUMBINI BEVERAGES Pvt. Ltd
(MR. SANDEEP BANARJEE)
GM OF SALES & TRAINING
Regd. Office: P-214, C.I.T. Scheme VI(M), Kolkata – 700 054, Tel.: (033) 2229 5762, Fax: (003) 2229 5762, Email: khilani@vsnl.net,Plant: H-2, EPIP, Industrial Area, Hajipur – 844101, Tel.: (06224) 274873,274836, Fax: (06224) 275927, Email: plant@lumbini.net
PREFACE
The present era is an era of Brand Marketing the business of brand marketing can be compared to the game of chassis this area of marketing brand name, packaging, and distribution and advertising plays similar role as that of pawn on the board of chess.
To achieve the purpose I have done my project training from Lumbini Beverages pvt. Ltd.Hajipur, unit the topic given me is “ANALYSIS OF DISTRIBUTION SYSTEM TO INCREASE THE MARKET SHARE OF PEPSI IN PATNA (BIHAR).
Knowledge attains maturity and perfection through application in practical field. Application of management principle in all branches whether product. Personal marketing, etc. result is more efficient and efficient and effective utilization of available resources.
This report has been compiled firstly in partial fulfillment of the requirement for MBA, secondary to share the practical knowledge and experience gained as result of continued association with company’s marketing branch.
This is to certify that MD.NOORAIN Student of MBA, of A.N.COLLEGE,PATNA session 2008-2010 has completed his PROJECT TRAINING during 04-05-08 to 04-06-08 on the topic of “ANALYSIS OF DISTRIBUTION SYSTEM TO INCREASE THE MARKET SHARE OF PEPSI IN PATNA” under LUMBINI BEVERAGES PVT.LTD. (PEPSICO), Hajipur at Patna. He successfully undertook the above dissertation with total sincerity and dedication to our satisfaction. His conduct during the training period was good.
We wish him all the best & hope that this training might help in his professional career.
For LUMBINI BEVERAGES Pvt. Ltd
(MR. SANDEEP BANARJEE)
GM OF SALES & TRAINING
Regd. Office: P-214, C.I.T. Scheme VI(M), Kolkata – 700 054, Tel.: (033) 2229 5762, Fax: (003) 2229 5762, Email: khilani@vsnl.net,Plant: H-2, EPIP, Industrial Area, Hajipur – 844101, Tel.: (06224) 274873,274836, Fax: (06224) 275927, Email: plant@lumbini.net
PREFACE
The present era is an era of Brand Marketing the business of brand marketing can be compared to the game of chassis this area of marketing brand name, packaging, and distribution and advertising plays similar role as that of pawn on the board of chess.
To achieve the purpose I have done my project training from Lumbini Beverages pvt. Ltd.Hajipur, unit the topic given me is “ANALYSIS OF DISTRIBUTION SYSTEM TO INCREASE THE MARKET SHARE OF PEPSI IN PATNA (BIHAR).
Knowledge attains maturity and perfection through application in practical field. Application of management principle in all branches whether product. Personal marketing, etc. result is more efficient and efficient and effective utilization of available resources.
This report has been compiled firstly in partial fulfillment of the requirement for MBA, secondary to share the practical knowledge and experience gained as result of continued association with company’s marketing branch.