Preview

Obsidian Petroleum Company Case Study

Good Essays
Open Document
Open Document
1728 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Obsidian Petroleum Company Case Study
Introduction

This is a report on the findings of the analytic research on the problem of slow growth of Obsidian petroleum Company. It shows the investigations that were made about the slow growth of the company and the methods that were proposed to handle the problem. The proposed courses of action include Swot-Analysis and quality management and rewarding. These alternatives were evaluated under many criteria; effectiveness, creating awareness, desirability, credibility and responsiveness.

Problem statement

Obsidian Company has strategized itself as an intermediary between the producers of oil & gas products and the buyers. It is also involved in other services such as providing expert advice on the value of these products as well as marketing them. The Obsidian Company is however experiencing a deterioration of growth. This is due to their marketing
…show more content…
Quality management and rewarding (TQM)
Available literature showed that TQM plays an indirect influence in creation of awareness about a company’s product. A study to determine the relationship existing between TQM and organizational performance found that there exist a strong relationship between some, but not all, categories of TQM and the performance of the organization (Samson, 1999, pp. 393-409).

Desirability
Swot analysis
Employees in fast growing companies were interviewed and about 99% of the sample admitted that Swot was the best way to searching of desirable solutions. The downfall of any business is the worst experience any entrepreneur dreads to face, nonetheless, this downfall can be even worse if the triggering factors are internal. Swot analysis will ensure that such threats are identified before they inflict their negative effects on the organizational

You May Also Find These Documents Helpful

  • Good Essays

    I would recommend the company identify all different segments of its business model to identify the segments which are the most profitable, and the segments which are continuing to suffer losses every year. Once this analysis is done, the company can devote more time and resources to the segments which have a brighter future for the company. The company faces continued pressure from economic events drilling down to tightening margins, I would recommend the company continue to seek and search for the next profitable business opportunity while reducing its capital expenditures and operational expenditures as necessary. Also,…

    • 659 Words
    • 3 Pages
    Good Essays
  • Better Essays

    SWOT analysis is a strategic management technique that provides an overview of an organization's internal strengths and weaknesses as well as external opportunities, and threats. The following application of a SWOT analysis for Verizon is intended to help ensure a strategic fit that, "... maximizes a firm's strengths and opportunities and minimizes it weaknesses and threats" (Pearce & Robinson, 2002).…

    • 1619 Words
    • 7 Pages
    Better Essays
  • Better Essays

    A.J Docs

    • 2150 Words
    • 9 Pages

    This report is mainly focusing on two different companies named, Ajax Minerals and Perrier. This report tells that how and in what circumstances these companies had to bring certain changes in their working criteria and in doing such changes what resistance they had to face from both, workers and Management’s side. This report will focus on those resistances that became a kind of hurdle and then how the companies took decisions and how did they try to solve their matters out.…

    • 2150 Words
    • 9 Pages
    Better Essays
  • Satisfactory Essays

    Jamba Juice

    • 395 Words
    • 2 Pages

    SWOT Analysis is a basic model that assesses the business environment of an individual firm. This tool identifies the strengths, weaknesses, opportunities and threats of an organization. An overview of the four factors in this case study is given below…

    • 395 Words
    • 2 Pages
    Satisfactory Essays
  • Best Essays

    In order to analyze the current position of the company an external and internal audit was conducted. The internal audit exposes the strengths and weaknesses of the company and the external audit depicts the opportunities and threats that the organization face. Some of the key findings of the external audit and internal audit are mentioned below…

    • 3818 Words
    • 16 Pages
    Best Essays
  • Good Essays

    As problems in various companies were identified by the class a SWOT analysis was something that could be used to see what weaknesses, threats, strengths, and opportunities an organization has to combat issues. This is very important to see what the organization is doing wrong or right to help strengthen and decrease weaknesses and threats. It also helps a company to find its strengths and lean on them and to look for opportunities within the company. Then there are the threats to the company that we can try and get rid of like competition. Core competencies can be discovered during this process that gives firms a competitive advantage.…

    • 508 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    swot analysis of aerotek

    • 1208 Words
    • 5 Pages

    SWOT analysis provides a structure for analyzing either your own strengths and weaknesses, and the opportunities and threats you face, or in a work context for analyzing the strengths, weaknesses, opportunities and threats a business or event faces. Ideally it is one step in a process which helps you to…

    • 1208 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    Profile, SWOT and Financial Report” report published in Feb 2014. This report is of 62 pages and…

    • 523 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Primark Essay

    • 465 Words
    • 2 Pages

    According to Richard D. (1994) SWOT analysis is very useful technique in looking at the overall future of an organization, as well as considering the launch of new marketing activity. According to Pahl N. and Richter A. (2007) SWOT analysis covers the following aspects, of which the first two considerations look at the internal workings of the organization.…

    • 465 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    buad3030 studyguide

    • 813 Words
    • 3 Pages

    10. What is TQM and why is it important to an organization’s success? (p 59)…

    • 813 Words
    • 3 Pages
    Satisfactory Essays
  • Better Essays

    Week 2 Assignment

    • 1405 Words
    • 6 Pages

    Collins Dictionary of Business defines SWOT analysis as “a framework for identifying the internal strengths (S) and weaknesses (W) of a firm, and the external opportunities (O) open to it and the threats (T) it faces, which can be used by corporate planners in formulating the firm’s competitive strategy and marketing strategy in individual product markets and its overall business strategy” (2006). Through knowing the general definition of SWOT analysis, we can begin to break down the pieces of SWOT analysis by the internal and external factors.…

    • 1405 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    As Sara Cullen (2005) defined that SWOT analysis is “a tool used for many purposes in business. The acronym stands for strengths, weaknesses, opportunities, and threats”. It is an organized analysis to measure the business strategic position aiming to recognize its strengths, weaknesses, opportunities, and threats (Jobber 1947- c2007:47). The organisation treated strengths and weaknesses as an internal appraisal and the opportunities and threats as an external appraisal (Kotler, 2005:58). As the internal appraisal, organisations can considered the aspects of the organisation covering as much as possible such as personnel, facilities, location, products and services to find their strengths and weakness (Dyson, 2004). By identifying the external appraisal such as political, economic, social, technological and competitive environment organisations can acquire the opportunities and threats (Dyson, 2004). By identifying all the factors, the organisations can make their strategic decisions by developing strengths, eliminating weaknesses, exploiting opportunities and countering the threats (Dyson, 2004). And SWOT analysis is the simple approach of…

    • 2412 Words
    • 10 Pages
    Powerful Essays
  • Good Essays

    I must say before reading the chapter this week I have never heard of a SWOT Analysis. After reading the chapter it makes perfect sense in how companies use it strategically to be more competitive in the industry that they are in. In choosing which areas of the SWOT Analysis to discuss in this paper I have taken the financial side into perspective. For the Strength I have chosen - Our financial position and credit rating are good. For the Weakness I have chosen – Lack of a formal budget process results in expenses. For the Opportunities I have chosen – Most of our customers use us for only part of what our products can be used for. For the Threats I have chosen – New competitor has lured away two of our employees with offers of better pay. I will take each of the issues at hand and discuss the strategies that management should take to better the company by taking advantage of their strengths and opportunities and using them to reduce the impact of the weaknesses and threats.…

    • 945 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    analysis

    • 350 Words
    • 1 Page

    SWOT analysis is a structured and planned method that is used to evaluate the strengths, weaknesses, opportunities, and threats of any business or venture. This analysis can be carried out not just by any business – it can also be carried out by any industry, product, place, or person. The tool collects the information from an environmental analysis and divides it into two categories – 1) internal, comprising of strengths and weaknesses, and 2) external, comprising of opportunities and threats. Once, these factors are analysed, SWOT analysis determines what are the factors and components that are necessary for the fulfilment of the objectives, and the obstacles that have to be overcome, neutralized, or minimized. While strengths and weaknesses are internal factors, opportunities and threats are usually external factors.…

    • 350 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Google Case Study

    • 14847 Words
    • 60 Pages

    SWOT Analysis: SWOT analysis is used to strategically plan and identify a company?s internal strengths and weaknesses and the external environment that creates opportunities and threats. Company?s use their external opportunities to reinforce internal strengths and improve internal weaknesses in an attempt to achieve organization goals. The internal factors of strengths and weaknesses are measured by its impact on the goals and objectives of the organization. A company's strengths are its resources and any other developments that can create a competitive advantage. Some of the internal factors are part of the marketing mix - product, price, plan, and promotion. The non existence of specific strengths may also be categorized as a weakness. The external factors of opportunities and threats present themselves from the external environment. Some external factors are new technology, change in regulations, and competing products and firms. A matrix is usually used to express the results of the analysis (David). Strengths ? Simple design and level of ease ? Patent for ranking tool ? Revenue from advertising programs ? 2007 Fortune #1 Best company to work for list Weaknesses ? Google's tendency to solve engineering problems instead of user problems ? Google's contextual ads continuously targeted by click fraud ? Google's failed efforts offline Opportunities ? Advertising partnership with Yahoo ? Experimental partnerships with radio and print media ? Acquisitions of businesses (YouTube, DoubleClick) ? Other partnerships (AOL Time Warner, NASA, News. Corp.) ? Increase in online advertising ? Online video increasing ? Google engineers are encouraged to spend 20% of their work time (one day per week) on projects that interest them ? 1,300 r鳵m鳠a day ? Froogle.com / Google Product Search Threats ? Potential Yahoo/Microsoft alliance ? Facebook ? Click fraud ? Copyright disputes stemming from Google Book Search and the digitization of millions of books…

    • 14847 Words
    • 60 Pages
    Good Essays