loreal
Index
Index 1
1. Corporate story 2
2. Analysis from the reputation perspective 2
1. Corporate story
L'Oréal develops and manufactures haircare, haircolor, skincare, color cosmetics and fragrances for the consumer and professional markets.
Established in 1909 by visionary scientist, Eugene Schueller, L'Oréal is committed to: progressive research and development, state-of-the-art manufacturing, quality products, and making beauty accessible to everyone around the world.
Through a diverse brand portfolio and unparalleled marketing expertise, growth is also achieved by expanding their portfolio to address the needs of the new target audiences, from the very young, to more mature consumers, and everyone in between. Breaking down the barriers to beauty by making their products accessible around the world, L'Oréal embraces the future with the same passion and commitment that has characterized the group for over a century.
At L’ORÉAL, they believe that everyone aspires to beauty. Their mission is to help men and women around the world realize that aspiration, and express their individual personalities to the full. This is what gives meaning and value to their business, and to the working lives of the employees. They are always proud of their work.
With a portfolio of 27 international brands, a presence in 130 countries, and 72 600 employees, L’Oréal's ambition is to meet the needs of every consumer according to his or her habits and lifestyle. The diversity of its brands and its products is a testimony to its commitment to enhance every type of beauty.
2. Analysis from the reputation perspective
Corporate story of L’oreal
a) Relevant: They are talking about the realistic and relevant description of the key aspects of the organization such as their origins, vision and mission. It is really clear that Loreal is committed to beauty through quality and innovation,
b) Realistic: We can see that L’oreal is talking about
Index 1
1. Corporate story 2
2. Analysis from the reputation perspective 2
1. Corporate story
L'Oréal develops and manufactures haircare, haircolor, skincare, color cosmetics and fragrances for the consumer and professional markets.
Established in 1909 by visionary scientist, Eugene Schueller, L'Oréal is committed to: progressive research and development, state-of-the-art manufacturing, quality products, and making beauty accessible to everyone around the world.
Through a diverse brand portfolio and unparalleled marketing expertise, growth is also achieved by expanding their portfolio to address the needs of the new target audiences, from the very young, to more mature consumers, and everyone in between. Breaking down the barriers to beauty by making their products accessible around the world, L'Oréal embraces the future with the same passion and commitment that has characterized the group for over a century.
At L’ORÉAL, they believe that everyone aspires to beauty. Their mission is to help men and women around the world realize that aspiration, and express their individual personalities to the full. This is what gives meaning and value to their business, and to the working lives of the employees. They are always proud of their work.
With a portfolio of 27 international brands, a presence in 130 countries, and 72 600 employees, L’Oréal's ambition is to meet the needs of every consumer according to his or her habits and lifestyle. The diversity of its brands and its products is a testimony to its commitment to enhance every type of beauty.
2. Analysis from the reputation perspective
Corporate story of L’oreal
a) Relevant: They are talking about the realistic and relevant description of the key aspects of the organization such as their origins, vision and mission. It is really clear that Loreal is committed to beauty through quality and innovation,
b) Realistic: We can see that L’oreal is talking about