Preview

Lion Nathan Profile Analysis

Satisfactory Essays
Open Document
Open Document
315 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Lion Nathan Profile Analysis
Company Introduction:

Lion Nathan is one of Australasia’s leading beverage companies encompassing strong positions in the production, marketing, sales and distribution of beer in Australia and New Zealand, as well as spirits and ready to drink (RTD) spirit products in New Zealand and a niche fine wine business in both countries. It has joint venture businesses with Heineken (beer) and Bacardi (white spirits) in Australia.

Competitive Advantages:
1.The key to stronger performance of the core business lies in driving improved performance of the Company's beer brand portfolio which is its most valuable asset. Lion Nathan is committed to increasing that value by investing in the brand equity of its existing core brands, developing a national focus for those core brands and encouraging consumers to ‘trade up’ to premium products.
2.In Australia, which accounts for around 75 per cent of group assets and 80 per cent of operating profits, beer market share is stable at more than 44 per cent including its recently acquired Boags brands.
3.In New Zealand, Lion Nathan is the country's leading brewer with market share of more than 50 per cent.
4.Management's strategic focus is to maximise the performance of the existing core businesses which involves enhancing the returns from the Australian and New Zealand beer businesses, optimising value in the fine wine business and seeking growth opportunities in spirits and RTD markets and international wine export markets.
(http://www.lion-nathan.com.au/Great-Company/About-Us/Overview.aspx))
5.Lion Nathan is widely regarded as a policy leader in areas such as alcohol tax, liquor licensing and responsible consumption and is a regular contributor to government and community discussion on alcohol-related issues. We are also active on tax and investment issues that impact the broader trans-Tasman business community.

You May Also Find These Documents Helpful

  • Good Essays

    Bus 599 Paper

    • 1454 Words
    • 6 Pages

    Historically, the brewing business was known as a local industry. Furthermore, only few of the brewers were known at an international level. During the past decades, there were a lot of consolidations done within the beer industry. With the past few years, the process of global beer consolidation grew even higher. By the year 2008, there were two major acquisitions made within the global brewing industry. The two acquisitions were made of Scottish and New Castle by Carlsberg and Heineken. The other acquisition was done of Anheuser-Busch by InBev. (www.carlsberggroup.com).…

    • 1454 Words
    • 6 Pages
    Good Essays
  • Better Essays

    Bus/475 Partiii

    • 810 Words
    • 4 Pages

    Strategic planning will determine the course of this new business. A strategy provides a framework for managerial decisions, reflecting a company 's awareness of how, when and where it should compete; against whom it should compete; and for what purposes it should compete (Pearce, Robinson 2009). The first thing we did was plan our business strategies and our purpose at Blu Wine Partners which is the mission statement. A mission statement will describe the purpose of the company, what services will be provided, the companies philosophy, and goals. The mission statement is a living statement and may need to be changed to meet the needs of changing times (Pearce, Robinson 2004).…

    • 810 Words
    • 4 Pages
    Better Essays
  • Better Essays

    Bus 599 Assignment 3

    • 1230 Words
    • 5 Pages

    been successful in global markets as consumers enjoy the tastes of different brews from different…

    • 1230 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    Thomas Shop Case Study

    • 350 Words
    • 2 Pages

    A company's Business Strategy can be a focus on one or more of the following:…

    • 350 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Anheuser Busch/in-Bev

    • 5914 Words
    • 24 Pages

    * To increase domestic beer segment volume and per barrel profitability which, when combined with market share growth will provide the source for earnings per share growth and improvement in return on capital employed.…

    • 5914 Words
    • 24 Pages
    Powerful Essays
  • Satisfactory Essays

    • Balanced Business Strategy • Balanced Business Plan • Great People • Great Brands • Customer Engagement • Lion Way…

    • 818 Words
    • 4 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Lions are wonderful creatures that should be protected at all cost. In 1994 lions all around the Serengeti lions were dying. In the article “A Lifeline for Lions” we see the danger they faced that could have made them extinct in that area. They were dying the virus Distemper, and this can kill quickly.…

    • 246 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    African lions play a big role in the ecosystem. They are at the top of the food chain and are responsible for 85% of predation in their habitat. They prey on herbivores such as buffalo, antelope and zebras. The African lion’s biome is in the tropical grassland and their habitat is the grassy plains of the African savanna. Without the lion, the ecosystem would be unbalanced and unstable.…

    • 465 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Grand Met Case

    • 1125 Words
    • 5 Pages

    A new strategy of Grand Metropolitan's was to capitalizing brand value on the balance sheet. Another strategy of management was to divest in low growth areas and invest heavier in projects that meet a certain growth criteria. The CEO stated, "In addition to brewing, we have continued to exit those businesses whose failure potential earnings do not meet our growth criteria… All those decisions were driven by a thorough analysis of income growth prospects". Senior management is committed to reducing debt. In 1991 alone the debt to capital ratio fell by 9%. Management has shown to be committed to these goals into the future. One of the issues management will have to face is how to tell which business units are outperforming others.…

    • 1125 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Lion Facts

    • 253 Words
    • 2 Pages

    Lion is the king of the jungle. Lions are the largest of the big cats. They vary in color but typically sport light yellow- brown coats. The largest Lions have reached a total body length of up to 48 inches high, over curves and have weighed up to 330 to 500 pounds in the wild. They are superb predators and mammals. (Paul Janssen, P. (n.d.). Lion facts) The Lion usually live in the savannas, grasslands, dense bush, and woodlands. They are life span 10 to 14 years in the wild; up to 20 years in captivity. Besides, Lions are being killed in rituals of bravery, as hunting trophies, and for their perceived medicinal and magical powers. ( Lion | African Wildlife Foundation). They usually spend 16 to 20 hours a day sleeping and resting, devoting the remaining hours to hunting, courting or protecting their territory. They keep in contact with one another by roaring loud enough to be heard up to five miles away.( Lion facts. (n.d.)). Lions are among the most recognisable and popular of the world's charismatic megafauna. They have been featured prominently in ancient mythology and folklore, and continue to be depicted in modern films and literature. They appear on many flags, coats of arms, and as mascots for sporting teams. The tiger is the national animal of Singapora. We must protect them.…

    • 253 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Due to large sizes in body shape and groups their ability to prey on other animals remains very high. Predation requires a huge amount of work in order to be successful. Being able to prey on animals whether in groups or not stands as an important part of every lion’s life no matter the age, gender, or size.…

    • 1976 Words
    • 8 Pages
    Good Essays
  • Satisfactory Essays

    Australian Beverages Ltd

    • 6143 Words
    • 25 Pages

    Strategy: To satisfy Australia’s thirst by being a manufacturer of non-alcoholic beverages for every occasion in every location.…

    • 6143 Words
    • 25 Pages
    Satisfactory Essays
  • Good Essays

    Bavaria- Ambush Marketing

    • 593 Words
    • 3 Pages

    Bavaria managed to adapt its drinks to different markets which has helped it achieve 8.7% of the global beer market and 8.75% of the beer market in the Netherland.…

    • 593 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Case Study

    • 902 Words
    • 4 Pages

    * A market in which stout hold the larger share at nearly 50% of all beer sales…

    • 902 Words
    • 4 Pages
    Satisfactory Essays
  • Better Essays

    New Product Launch

    • 2806 Words
    • 12 Pages

    India is home to nearly one-sixth of the global population and is one of the most attractive consumer markets in the world today. The total worth of Indian Beer Market is Rs 750 crore. This market is expected to expand by 39% by 2010. The beer consumption has been growing at a CAGR of 7% over last nine years. India provides attractive profit margins due to the consolidated nature of the industry. Various research studies have shown that a rise in the income levels has a direct positive effect on beer consumption. The National Council for Applied Economic Research (NCAER) projects India's 'very rich', 'consuming' and 'climbers' classes to grow at a CAGR of 15 per cent, 10 per cent and 2 per cent respectively. Thus, India gives ample opportunities for the UB Group to grow.…

    • 2806 Words
    • 12 Pages
    Better Essays