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Kadi Pak Business Analysis

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Kadi Pak Business Analysis
Executive summary
Kadi Pak is an organisation that provides financial services to the public. The financial services that Kadi Pak currently provides are savings accounts, home loans and superannuation. It was founded in 2014 by Edmund Tan. Kadi Pak works in the best interest of the customer meaning we won’t direct you to products because of incentives or commission. Kadi Pak is registered with ASIC.
Ethical and/or legal obligations: Kadi Pak’s ethical and legal obligations are maintaining a safe and healthy work environment, using business resources wisely, not taking bribes from our customers, paying our employees the right wage and providing good customer service

We do not intend to scam or rip off our customers

Product
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There are many types of savings account such as transactional account, term deposit, money market accounts and much more. Savings account funds are considered one of the most liquid investments. These accounts require a minimum balance to open.
Here at Kadi Pak, we know that young adults like to go shopping and spend a lot of money on many different types of goods and services. So we have decided to create a Savings Account with a massive interest rate of 3.5%.
Product’s target market: This product is targeted at adults aged 18 – 30 who are saving up for a big and small purchases such as a house, clothing, car, entertainment or holiday. This product may also be targeted at adults aged 18 – 30 who need a secure place to store their money.
How does the product meet the needs of the target customers? This product meets the need of the targeted customers because it allows them to reach their savings goal faster and purchase the items they have been saving up for sooner. This high interest savings account is also a good place to store emergency money in case unexpected events occur such as medical bills or funeral
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There are many different types of super funds such as retail funds, industry funds, corporate funds, self-managed funds and many more. As of the 1st of July 2014, employers are required to pay 9.5% of an employee's salaries and wages into the employee’s super fund. Employees must be under the age of 70, earn over $450 per month and work full time, part time or casual to be eligible to receive superannuation contributions. You cannot withdraw money from your super until you turn 55 years old.
Product’s target market: This product is targeted at adults aged 18 – 30 who are earning more than $450 per month and are working full time, part time or casual.
How does the product meet the needs of the targeted customers? This product meets the needs of the targeted customers because it allows them to setup a super fund. This super fund will keep them financially secure when they can no longer work and must retire. The money you have in your super is invested by your super fund so it will grow over time. By the time you retire, you will have lots of money in your super fund to enjoy a happy and comfortable

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