Jerry Sandusky's Second Mile Scandal: Case Study
Penn State and Second Mile Scandal
Strayer University
Public Relations
May 2, 2014
Gerald “Jerry” Sandusky founded The Second Mile in 1977. The Second Mile is a nonprofit organization that was established to help young boys with disadvantage families and home environments. The foundation also provided support for their families as. The intent of the foundation was to assist youth with promoting self-confidence, also to assist in physical, personal and academic success. The organization came under fire in 2011 when the founder was charged for the sexual abuse of multiple children. The foundation has since had to close and is in the process of transferring all programs and assets to another similar organization.
Sandusky was an …show more content…
The officials decided it was time to remove him from the charity. Sandusky advised the board with little detail that he was resigning because he had been accused of sexually abusing young boys. He as well as many of the members cried. Sandusky’s retirement from the foundation was made known to the public in form of letters and basically stated that he was retiring in order to spend more time with his family. But at this time the board members felt sorry for Sandusky. They thought he was a wrongly accused man being forced away from his life’s work. The foundation never really acknowledges the issue at hand with its supporters or members; therefore leaving them with only the information provided by the media. This left many unanswered questions and caused The Second Mile to lose many of its supporters publicly, physically and financially. (Ganim, …show more content…
Face it head on and discuss the objectives and goals to resolve it the best way possible, in a way that will benefit all subjects involved, The Second Mile Foundation was once a well-known program with high honors. Due to avoidance they are now mostly remembered as the foundation connected to a pedophile. There once great charity work is no longer going to be helping their community in the same since because they are now in the process of transferring the programs to another foundation.
References
Ganim, S. (2012, August 13). Jerry Sandusky 's crimes put an end to Second Mile charity: Special report | PennLive.com. Retrieved May 2, 2014, from http://www.pennlive.com/midstate/index.ssf/2012/08/second_mile_jerry_sandusky_1.html
Jerry Sandusky case: Summary of investigation, conviction of the former Penn State defensive coordinator. (2012, November 8). The York Daily Record. Retrieved from http://www.ydr.com/ci_19280635
International Business, T. (0011, July). Sandusky Penn State Scandal Timeline: Abuse, Cover-Ups began in 1994. International Business Times.
Thompson, C. (2012, August 27). Second Mile foundation to close, transfer cash and programs to Texas-based charity | PennLive.com. Retrieved May 2, 2014, from
Strayer University
Public Relations
May 2, 2014
Gerald “Jerry” Sandusky founded The Second Mile in 1977. The Second Mile is a nonprofit organization that was established to help young boys with disadvantage families and home environments. The foundation also provided support for their families as. The intent of the foundation was to assist youth with promoting self-confidence, also to assist in physical, personal and academic success. The organization came under fire in 2011 when the founder was charged for the sexual abuse of multiple children. The foundation has since had to close and is in the process of transferring all programs and assets to another similar organization.
Sandusky was an …show more content…
The officials decided it was time to remove him from the charity. Sandusky advised the board with little detail that he was resigning because he had been accused of sexually abusing young boys. He as well as many of the members cried. Sandusky’s retirement from the foundation was made known to the public in form of letters and basically stated that he was retiring in order to spend more time with his family. But at this time the board members felt sorry for Sandusky. They thought he was a wrongly accused man being forced away from his life’s work. The foundation never really acknowledges the issue at hand with its supporters or members; therefore leaving them with only the information provided by the media. This left many unanswered questions and caused The Second Mile to lose many of its supporters publicly, physically and financially. (Ganim, …show more content…
Face it head on and discuss the objectives and goals to resolve it the best way possible, in a way that will benefit all subjects involved, The Second Mile Foundation was once a well-known program with high honors. Due to avoidance they are now mostly remembered as the foundation connected to a pedophile. There once great charity work is no longer going to be helping their community in the same since because they are now in the process of transferring the programs to another foundation.
References
Ganim, S. (2012, August 13). Jerry Sandusky 's crimes put an end to Second Mile charity: Special report | PennLive.com. Retrieved May 2, 2014, from http://www.pennlive.com/midstate/index.ssf/2012/08/second_mile_jerry_sandusky_1.html
Jerry Sandusky case: Summary of investigation, conviction of the former Penn State defensive coordinator. (2012, November 8). The York Daily Record. Retrieved from http://www.ydr.com/ci_19280635
International Business, T. (0011, July). Sandusky Penn State Scandal Timeline: Abuse, Cover-Ups began in 1994. International Business Times.
Thompson, C. (2012, August 27). Second Mile foundation to close, transfer cash and programs to Texas-based charity | PennLive.com. Retrieved May 2, 2014, from