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Information Technology Mianagement Information Systems Knowledge Management

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Information Technology Mianagement Information Systems Knowledge Management
Table of Contents
1.0 What is Knowledge Management 3
1.1 The Influence of Technology- Applications in the Workplace 3
1.2 Business-Information Technology (IT)Alignment 3
1.3 Aspects of Knowledge Management 4
1.4 Knowledge Strategy – IT Alignment is achieved through the completion of four main steps: 5
1.5 HP’s Knowledge Management Programme 5
1.6 KM Approaches: 6
1.7 Aligning Existing Information Systems with Corporate Goals: 7
2.0 Knowledge Management Integrating Information 8
2.1 Knowledge Management Systems at HP 8
2.2 Implications and Applications 9
2.3 Infrastructure and Collaborative Technology 9
2.4 Building a Knowledge Management Rationale 9
2.5 Knowledge Resources 10
3.0 Challenges faced by HP 11
3.1 Obstacles to KM Implementation 12
3.2 Importance of Organizational Knowledge 12
3.3 Knowledge Management Models 13
4.0 Advantages of adopting new technologies: 15
4.1 Brand identity and Brand loyalty: 15
4.2 Role of Information Systems in establishing Brand Identity & Brand Loyalty: 15
4.3 Social Media and its benefits to organizations: 17
4.4 Threats on over reliance of Information Systems: 18
Wrapping Up 19
5.0 Bibliography 20

1.0 What is Knowledge Management
Knowledge Management is a project or framework intended to generate, capture, allocate and control knowledge towards the accomplishment of the organization. This is easily said than done. Organizing a Knowledge Management project obliges plentiful changes and support at all levels of the organization (Knowledge Management, 2014).
1.1 The Influence of Technology- Applications in the Workplace
Knowledge ought to be at the center of everything an association does, however customary methodologies to knowledge management frequently neglect to connect the discipline to the essential goals of the business.
In numerous organizations, Information Technology has become vital in support, and development of the business. This pervasive utilization of technology has made a discriminating reliance on I.T. that



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R Suresh. 2014. Knowledge management – An Overview . [ONLINE] Available at: http://www.providersedge.com/docs/km_articles/km_an_overview.pdf. [Accessed 07 December 14]. Peter H. Jones,. 2000. Knowledge Strategy: Aligning Knowledge Programs to Business Strategy. [ONLINE] Available at: http://www.providersedge.com/docs/km_articles/Knowledge_Strategy_-_Aligning_K-Programs_to_Business_Strategy.pdf. [Accessed 07 December 14]. Amanda Nelson. 2012. Social Media influencing purchase decision. [ONLINE] Available at: http://www.exacttarget.com/blog/20-stats-about-how-social-media-influences-purchasing-decisions/. [Accessed 12 November 14]. Anya Ciecierski. 2013. Benefits of ERP. [ONLINE] Available at: http://erpvar.com/blog/bid/94414/Three-Examples-of-Companies-That-Used-ERP-Software-for-a-Competitive-Advantage. [Accessed 21 November 14]. AUDIT AND EVALUATION DIRECTORATE. 2010. Audit of Information Technology Dependence. [ONLINE] Available at: http://www.asc-csa.gc.ca/pdf/ar-0910-0103.pdf. 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Coca-Cola 's Social Media Strategy. [ONLINE] Available at: http://simplymeasured.com/blog/2014/05/22/lessons-from-coca-colas-social-media-strategy-cohesive-campaigns-and-creative-content/. [Accessed 12 November 14]. Kim Bhasin. 2014. How Dominos used Social Media. [ONLINE] Available at: http://www.businessinsider.com/dominos-social-media-2011-7?IR=T. [Accessed 12 November 14]. Lisa Furgison. 2013. How E Mail marketing helps business. [ONLINE] Available at: http://hostopiablog.verticalresponse.com/blog/email-marketing-helps-your-business/. [Accessed 12 November 14]. Peter Roesler. 2013. Building customer trust and loyalty. [ONLINE] Available at: http://www.inc.com/peter-roesler/5-ways-to-build-customer-trust-and-loyalty-in-the-digital-age.html. [Accessed 12 November 14]. Sangeeta Pandey. 2001. Brand Identity and Brand Loyalty. [ONLINE] Available at: http://www.iisd.org/sdcn/webworks/marketing/brand.htm. [Accessed 12 November 14]. Scott Davis. 2013. Brand Assest Management. 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