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dorchester ltd case study
EM Strasbourg
Management of Arts Organizations
Odile Paulus

Build a team of 5 students.
Find an artistic organization or a project you are interested in.
Make sure that the organization will provide you with enough information to conduct a strategic analysis.
Write a 20 pages max report. Prepare the defense of your project in group. I will ask each group 5 questions. Each student will answer to one question. A another student has a chance to complete the answer of the first student.

1. Financial supports: (2 points)
Does your organization get subsidies or sponsoring? What are the arguments to obtain them? Referring to the lecture do you think additional arguments could be presented?

2. Mission statement: (3 points)
Do your organization have a written mission statement (MS)? Why? Why not? Who did write it? How is it used? For which purpose? Do you have recommendations on the MS content or use?
In case of absence of MS, do the stakeholders wish to have one? Why? Is there an implicit one? Which one? Write the MS you propose?
Reference for question 3: Paulus O., “Museums, serigraphies or unique masterpieces? Do American Art museums assert a differentiation in their mission statement?”, International Journal of Arts Management, vol. 13, n° 1, automne 2010.

3. Board: (3 points)
Does your organization have a board? Or is there another similar group? Who are the members? Which role does it have? How does it work? Do you have recommendations?
References for question 5:
Huse M., Minichilli A., Schoning M. [2005], Corporate Boards as Assets for Operating in the New Europe, Organizational Dynamics, vol.34, n°3, p.285-297.
Hillman A.J. & T. Dalziel [2003], “Boards of directors and firm performance: integrating agency and resource dependence perspectives”, Academy of Management Review, vol. 28, n°3, p.383-396.

4. Standard strategic analysis: (12 points)
Implement the standard strategy tools to your case referring to the book: Johnson,

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