Preview

Development of Corporate Social Responsibility and Global Reporting Initiative

Powerful Essays
Open Document
Open Document
1186 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Development of Corporate Social Responsibility and Global Reporting Initiative
Briefly outline what Corporate Social Responsibility (CSR) is and how the initiatives on reporting CSR have developed over the past few decades. Explain what the Global Reporting Initiative is.

Social responsibility has been a term used in business since the 1700’s with to focus then being child labour and increasing working conditions. It was only during the 1970’s when social responsibility gathered pace and a definition was given “The social responsibility of business encompasses the economic, legal, ethical, and discretionary expectations that society has of organizations at a given point in time.” (Carroll, 1979) This boost can be explained by certain disasters in history, such as the 1984 gas leak in India, or the 1989 oil spill in the USA. These disasters showed the public the need for corporate management for social and environmental issues. Corporate social responsibility (CSR) more specifically involves businesses to look at all its stakeholder groups and to incorporate their needs and values into the daily decision making processes. This will involve looking at anyone who has an impact on or is impacted on by the business, therefore suppliers, shareholders, customers, local communities, media etc.
Over the past couple of decades much has changed, in 2000 the UN Global compact launched this was a voluntary framework concerning human rights, labour, environment and anti-corruption. In 2002 The Global reporting initiative launched. 2006 in the UK saw the arrival of the companies act, stating companies need to the social and environmental interest of the wider stakeholder, not just the shareholders. All these initiatives aim to move away from the way in which Milton Freidman saw business, stating that “the social responsibility of a business is the increase profits” (Freidman, 1970) Towards business that actively pursue creating desirable social ends, and have a “social conscience” (Freidman, 1970). This change may be down to the fact that more of the



References: Carroll, A,B (1979) ‘A Three-Dimensional Conceptual Model of Corporate Performance,’ Academy of Management Review, 4, (4) p.497-505 Fombrun, C. J., Gardberg, N. A., & Barnett, M. L. (2000). Opportunity platforms and safety nets: Corporate citizenship and reputational risk. Business and Society Review, Vol 105. pp85–106 Friedman,M. (1970) “The Social Responsibility of Business Is to Increase Its Profits,” New York Times Magazine. Pp. 211  GRI. (2011). Sustainability Reporting Guidelines. [online] Available at: https://www.globalreporting.org/resourcelibrary/G3.1-Guidelines-Incl-Technical-Protocol.pdf [Accessed: 16 Mar 2014]. Mitra, R (2011) Framing the corporate responsibility-reputation linkage: The case of Tata Motors in India. Public relations review. Vol. 37. Pp. 392-398 Tata Motors Limited. (2012). Sustainability in Motion. [online] Available at: http://www.tatamotors.com/sustainability/pdf/annualSustainabilityReport2011-12.pdf [Accessed: 16 Mar 2014] Tata Motors Limited. (2013). Sustainability in motion. [online] Available at: http://www.tatamotors.com/sustainability/pdf/annualSustainabilityReport2012-13.pdf [Accessed: 16 Mar 2014]. Yahoo Finance. (2014). Nike, Inc. Common Stock Share Price Chart | NKE - Yahoo! UK & Ireland Finance. [online] Available at: http://uk.finance.yahoo.com/echarts?s=NKE#symbol=NKE;range=1d [Accessed: 14 Mar 2014].

You May Also Find These Documents Helpful

  • Powerful Essays

    Reputation management has therefore become an important part of doing business. But reputation management is often a public relations activity that has little to do with social responsibility. Instead, corporations spend much effort and money on creating the impression of responsibility. They gain credibility for their claims of responsibility through token reforms, codes of conduct and by aligning themselves with amenable environmental and human rights groups as well as specially created coalitions of such groups (Beder 2000, chapter 8).…

    • 7196 Words
    • 29 Pages
    Powerful Essays
  • Powerful Essays

    Stockholder vs Stakeholder

    • 23180 Words
    • 93 Pages

    * Maignan, I.; Ferrell, O. (2001). "Corporate citizenship as a marketing instrument". European Journal of Marketing 35 (3/4): 457–484. doi:10.1108/03090560110382110.…

    • 23180 Words
    • 93 Pages
    Powerful Essays
  • Good Essays

    Social Responsibility is the new buzz word in the world of business. “It’s no longer a question of if companies should engage in [corporate social responsibility]. It’s now a question of to what extent will they do so […], “says Alison DaSilva, executive vice president for research and insights at Cone Communications (Brooks). The question, however, is not whether or not companies should be socially responsible, but how is that society defined and how is that social responsibly determined. In their debate on social responsibly of business, John Macke and T.J. Rodgers are not in disagreement about the implementation of the concept.…

    • 635 Words
    • 3 Pages
    Good Essays
  • Good Essays

    In recent years, Corporate and Social Responsibility has become an ever increasing concern and source of community debate. It is now socially accepted that corporations have some ongoing responsibility, though sometimes ignored, to set a good example, make decisions based on social good and on ensuring positive environmental practices.…

    • 1006 Words
    • 5 Pages
    Good Essays
  • Best Essays

    Milton Friedman was an American economist, statistician and writer, who had a massive impact on the research agenda of the economics profession. His famous words “the only responsibility of business is to increase its profits” (Friedman, Milton. 1970) led to many controversial debates on whether businesses should have ethics or if profit should be their main goal. Corporate social responsibility has many definitions, as its interpretation is quite loose, so I have chosen one that relates the most to this essay, given by the World Business Council for Sustainable Development, in 2000: “Corporate social responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as the local community and society at large” (Dahlsrud, A. 2006).…

    • 2900 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    As globalization continues, the earth 's natural processes transform local problems into international issues along with the development of international commercial activities. Few communities are being left untouched by major environmental issues and social problems. As one of the most active and influential elements of the human society, the business world has been required, for several decades, to shoulder more responsibility by their consumers and society in general. The concept of corporate social responsibility (CSR) draws more and more attention from all sectors of society, and is considered as an issue that we cannot afford to ignore.…

    • 5717 Words
    • 23 Pages
    Powerful Essays
  • Powerful Essays

    Automotive Industry is one of the biggest economic sectors in the world and the impact they have to the communities in their best practices has a huge advantage promoting corporate social responsibility. We looked and discussed various issues of CSR in the report not limited but including: Investing in the Future, Technology Drives Change Electric cars, Materials and Workforce Implications.…

    • 1509 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    The theory of corporate social responsibility (CSR) is best elucidated by the statement that a company should take a wider view of how its actions and success impact society and stakeholders. CSR identifies that "doing well" and "doing good" go hand in hand. (Leadership and CSR: a Perfect Match). A commonly used definition provided by the World Business Council for Sustainable Developement states that CSR is "Continuing commitment by a business to behave ethically, and contribute to economic developement, while improving the quality of life of the workforce and their families as well as local communities and society at large".…

    • 1834 Words
    • 8 Pages
    Powerful Essays
  • Best Essays

    Fombrun, C.J., Gardberg N.A.,Barnett M.L., “Opportunity Platforms and Safety Nets: Corporate Citizenship and Reputational Risk”, Business and Society Review, 105:1, 2000, 85-106…

    • 3830 Words
    • 16 Pages
    Best Essays
  • Best Essays

    Mcdonalds Ethical Criticism

    • 4844 Words
    • 20 Pages

    Corporate Social Responsibility has increased in importance over the last 15 years, as globalization has led to increased pressure to meet society’s ethical demands and expectations. This pressure is a result of an increased number of stakeholders who ‘can affect or are affected by, the achievement of the organization’s objectives’ (Beauchamp, 2004), as well as the increasing influence and power of the mass media, which is able to pick up on even the smallest issues and re-present them globally. As a result, ‘in a technological age, where news spreads fast and everyone is expected to do his/her part to take care of the world, Corporate Responsibility is a business…

    • 4844 Words
    • 20 Pages
    Best Essays
  • Powerful Essays

    Carroll, A. (1999) ‘Corporate Social Responsibility: Evolution of a Definitional Construct’ Business Society. 38 pp. 268 - 295.…

    • 6819 Words
    • 28 Pages
    Powerful Essays
  • Powerful Essays

    Carroll, B. Archie. The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders, Business Horizons. July 1991.…

    • 1305 Words
    • 6 Pages
    Powerful Essays
  • Best Essays

    Csr Pyramid

    • 2937 Words
    • 12 Pages

    Today, in this complex business environment where all business enterprises are surviving by realizing maximum profits possible, there exists a mechnism called Corporate Social Responsibility (CSR) that is providing the required edge towards success. Corporate social responsibility (CSR) is the way a corporation achieves a balance among its economic, social, and environmental responsibilities in its operations so as to address shareholder and other stakeholder expectations. This is because it is a belief in public that for a business, there are obligations to follow in furtherance to profits or economic goals and social responsibilities are being considered under their company goals. According to Wood, the “basic idea of corporate social responsibility is that business and society are interwoven rather than distinct entities” and that expectations are placed on business due to its three roles: as an institution in society, as a particular corporation or organization in society, and as individual managers who are moral actors within the corporation. This paper shall talk about one of the ways to view corporate social responsibility, viz. through Archie Carroll’s CSR Pyramid, which he claims the CSR model to be accepted by a conscientious businessperson and be dealt with four kinds of social responsibility – economic, legal, ethical and philosophical. Later, this paper shall bring in case study of an Indian company, Bajaj Auto Limited, that, more or less, works on the same principles as Carroll’s model and its social responsibilities be scrutinized accordingly, without pitching aside the company’s business motive.…

    • 2937 Words
    • 12 Pages
    Best Essays
  • Best Essays

    Van Tulder and Van der Zwart (2006), International Business-Society Management: Linking Corporate Responsibility and Globalization…

    • 3628 Words
    • 13 Pages
    Best Essays
  • Powerful Essays

    What responsibilities do businesses have? Who takes priority when decisions are made? Are shareholders the most important to consider, or is it the customer? Should a company simply meet the required regulations, or attempt to go above-and-beyond the requirements? All of the questions involve corporate social responsibility. Corporate Social Responsibility can be defined as “the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large” .…

    • 1620 Words
    • 7 Pages
    Powerful Essays