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Consumer Affairs
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University of Technology Jamaica
Introduction to Management MAN 1006

Tutor: Dr. Morris
Tutorial Time: Monday 5:00pm – 7:00pm
Submission Date: July 27, 2011.

Table of Contents

The Article …………………………………… 3
Introduction ………………………………….. 5
Summary of Article ………………………….. 6
Review of Management Issues ………………. 7
Conclusion …………………………………….10
References …………………………………….11

Vote with your dollar
Competition regulator urges buyer power
Published: Sunday | June 12, 2011

Avia Collinder, Business Reporter
Jamaicans have been noticing that several of the grocery items they buy no longer look and taste the same, and several persons have taken their complaints of misleading packaging and falling quality standards to the Fair Trading Commission (FTC).
The FTC, as competition watchdog, can and does force food manufacturers to correct misleading representations of products where these are proved. But when the grouse is simply a matter of how the product 'tastes ', then it is up to the consumer to make the call whether or not to buy.
The FTC said it has been getting complaints alleging misleading representation of ingredients of certain food products.
In some instances, it said, the allegations were unfounded.
In others, due to the absence of industry standards, regarding definitions or classifications of certain foods and or ingredients, the allegations could not be proved.
One of the most recent complaints made against several bakeries related to bread labelled as 'whole wheat ', the FTC said.
Not all were found to have merit, but in some cases where packaging was labelled 'whole wheat ', a careful look at the fine print revealed that the major ingredients ranged from baking and enriched flour, to white flour.
The competition watchdog has raised its own concerns about the possible health risks of such a practice.
"The Fair Trading Commission was concerned that this misleading practice could pose a major health risk to some



References: Collinder, A. (2011, June 12). Vote with your dollar. The Sunday Gleaner. Daft, R., Marcic, D. (2010). Management: The New Workplace international Edition 7th Edition. South-Western, Division of Thomson Learning. Unknown. (2011). Consumer Protection. Retrieved from www.jftc.com .

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