pUBLIC RELATIONS CAMPAIGN PROPOSAL
bY: sTEPHANIE l. mARTIN
Table of Contents
Contact Information & Hours of Operation Page 3 Purpose Statement Page 3 About the Hopkins County Madisonville Public Library Page 4 Type of Campaign Page 4 Reason for the Campaign Page 5 Overall Goal of Campaign Page 5 Objective & Strategies Page 6 Description of Two Tactics Page 7 Research References Page 8
Hopkins County madisonville Public library (HCMPL)
Main Location: 455 Madison Square Drive
Madisonville, KY 42431
Tel: (270) 825-2680
Fax: (270) 452-2451
Monday – Friday: 10am-7pm
Sat: 10am-5pm
Sun: CLOSED
Extended Location: 103 West Ramsey Street Dawson Springs, KY 42408
Tel: (270) 797-8990
Tuesday – Friday: 10am-5:30pm
Sat: 10am-3pm
Sunday – Monday: CLOSED
Email Address: library@publiclibrary.org
HCMPL’s Purpose Statement
“We make available ideas and information to all and we strengthen our community by promoting individual and lifelong learning.”\
About the hcmpl
Hopkins County Madisonville Public Library (HCMPL) opened in 1921 in the back of Miss Georgia Bishop’s shop. After moving several times and purchasing other properties to expand, the HCMPL …show more content…
Word of mouth seems to be their best way to inform. Following this would be articles in the local newspaper, then social networking (Facebook, Twitter, etc). The in-house promotions do quite well with posters, flyers, etc. Although they spread awareness, they do not help as much to raise funds. In order to continuing running their programs, the organization is going to have to incorporate a new public relations campaign that can raise the interest of the public and gain the support that they need to keep providing these resources and programs throughout the duration of their