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Ben And Jerry's Strengths Essay

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Ben And Jerry's Strengths Essay
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Competition: Ben & Jerry's Strong competition by Haagen-Dazs Company Inc. and other significant competitors are Dannon, Columbo, Dove bars and Healthy choice. Company has risk of by potential competitors but they take challenges by launching the new product. The Ben & Jerry ice cream is costly but the promotional activities compete the competitors. Haagan Dazs has vast resources but the Ben & Jerry has brand loyalty. The Ben and Jerry has a premium products compare to Haagan Daz.
Political Trend: Ben & Jerry has a strong Politically stable situation in main market. Economic Growth and Stability: At present United States economy is Weakening but the The demand of product is declining due to economic but they are still
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