Confidence, a belief that you can do something well or succeed at something, is a characteristic everyone looks for in others to construct any type of personal or business relationship. So, it is expected it is commonly used by propagandists. It is almost impossible do not remember the guy try to buy your gold. In the advisement on TV, he shows the store, the smile, and the experience he argues to have. Politicians use it as their basic way …show more content…
However, not everyone fits properly in a testimonial, the person has to be someone famous and important, otherwise, there is no reason to the public to believe in her/hem. This tool has been largely applied in blogs and YouTube channels, where propagandists use the communication channel to reach a specific target market. On TV, celebrities are used to convince the public that a product is good and athletes sell products manufactured by their sponsors. So, people believe in the advisement because they trust in the person is giving the