Assignment 2 (Newsletter)
Human resources management explores the ways in which an organization attempts to create activities to coordinate for the human resources aspect of the firm (Rue, 2004). Since Human resources management (HRM) is concerned with the well being of the employees and the distribution of labour throughout various departments by ensuring that there is a great balance between supply and demand, it is important to understand its dynamics. In the modern business world, human resources management could be viewed as a crucial investment project that requires careful planning and administration (). Furthermore, for firms to always stay a step ahead of its competitors they are required to recognise aspects that help employees align their work towards the objectives of the organization.
This essay will particularly look at Nike, its workforce in the third world countries and showcase the relevance of human resources management in the company and how it helped the firm meet the organizational objectives fully.
Brief Background on Nike Inc:
Nike is a successful multi-national that specializes in sporting apparel that has established its popularity by utilizing various marketing strategies that include sponsoring major athletes, for instance, Michael Jordan and Ronaldhino. Bill Bowerman and Phil knight formed Nike Inc under the partnership name, Blue Ribbon Sports with an aim to produce high-quality Japanese athletic shoes to the American consumers (Nike Inc, 2012). Nike aims to “develop products that help athletes of every level of ability reach their potential, or to create business opportunities that set Nike apart from the competition and provide value for our shareholders”, (Nike Inc, 2012). The organisation’s mission statement is “to bring inspiration and innovation to every athlete”, (Nike Inc, 2012).
Moving forward, human resources management can be defined as “the formal part of an organization that is responsible for aspects of the management of its people”, (0).
This essay will particularly look at Nike, its workforce in the third world countries and showcase the relevance of human resources management in the company and how it helped the firm meet the organizational objectives fully.
Brief Background on Nike Inc:
Nike is a successful multi-national that specializes in sporting apparel that has established its popularity by utilizing various marketing strategies that include sponsoring major athletes, for instance, Michael Jordan and Ronaldhino. Bill Bowerman and Phil knight formed Nike Inc under the partnership name, Blue Ribbon Sports with an aim to produce high-quality Japanese athletic shoes to the American consumers (Nike Inc, 2012). Nike aims to “develop products that help athletes of every level of ability reach their potential, or to create business opportunities that set Nike apart from the competition and provide value for our shareholders”, (Nike Inc, 2012). The organisation’s mission statement is “to bring inspiration and innovation to every athlete”, (Nike Inc, 2012).
Moving forward, human resources management can be defined as “the formal part of an organization that is responsible for aspects of the management of its people”, (0).