American Red Cross Case Study
According to Ferrell, Fraedrich, & Ferrell, “a firm should develop and disseminate a code of conduct that communicates required standards and identifies key risk areas for the organization” (Ferrell, Fraedrich, & Ferrell, 2015 p. 114). In addition, “high-ranking personnel in the organization who are known to abide by the legal and ethical standards of the industry must have oversight over the program” (Ferrell, Fraedrich, & Ferrell, 2015 p. 114). Currently, the American Red Cross (ARC) has sighted major issues with the APC practices of collecting blood donations (Strom, 2008). Furthermore, Eric Blumberg, the FDA’s deputy general counsel, stated “if fear is a motivator, we’re happy to help out in that way”- when he attend a closed Red Cross