(Winter 2014) Pilgrim Bank (A): Customer Profitability Pilgrim Bank (A) is a case that analyzes customer profitability in a retail banking setting. It explores a business phenomenon common to the retail banking industry and‚ within this context‚ acquaints you with the types of managerial questions that can be made by data analysis. As a recently hired analyst‚ Alan Green (your group’s role) has data on a sample of customers and must make recommendations about whether the bank should charge fees
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7 P’S OF MARKETING FOR ICICI BANK PRODUCT 1. DEPOSITS ICICI Bank offers wide variety of Deposit Products to suit our requirements. Coupled with convenience of networked branches/ over 1800 ATMs and facility of E-channels like Internet and Mobile Banking‚ ICICI Bank brings banking at your doorstep. ➢ Savings Account ➢ Senior Citizen Services ➢ Young Stars ➢ Fixed Deposits ➢ Recurring Deposits ➢ Roaming Current Account ➢ ICICI Bank Salary Account 2. INVESTMENTS
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to be maintained in Current account. As per RBI directive banks are not allowed to pay any interest on the balances maintained in Current accounts. However‚ in case of death of the account holder his legal heirs are paid interest at the rates applicable to Savings bank deposit from the date of death till the date of settlement. Because of the large number of transactions in the account and volatile nature of balances maintained‚ banks usually levy certain service charges for operating a current
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Problem statement The main problem in this case is that whether bank of America add the complicate app and add more new features or not. If they add the new complexity application‚ it could cost lot of money‚ and it could also give their users some negative effect. Like the case described “it is unclear if users were ready to sign up for mortgages or credit cards on their mobile phones.” BofA concerns about how the mobile banking affect their customers. Because behavioral factor is very important
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Micro Finance th th Kapuas Palace Hotel‚ Pontianak‚ Indonesia‚ May 16 -19 ‚ 2011 ISSN : REGIONAL DEVELOPMENT BANKS PERFORMANCE IN INDONESIA Mailda Alfriska‚ Sri Harryani meldha@hotmail.com‚ sri.harryani@yahoo.com Accounting Department Faculty of Economics‚ Gunadarma University South Jakarta‚ Indonesia ABSTRACT Regional Development Banks (BPD) as one of the banks that exist in the national banking system has a function and a significant role in the context of regional economic
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Case: Mountain Bank Strayer University Strategic Human Resource Management – HRM 530 April 24‚ 2011 Grade Received: 220/240 Discuss the strategies that Mountain Bank should implement to achieve a competitive advantage in the marketplace. At first glance‚ one would wonder why Mountain bank currently has fifty percent of Retail accounts within the market which are the less profitable accounts in the banking industry. Secondly one would also ask or wonder why Mountain Bank has less than
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Grameen Bank: Taking Capitalism to the Poor Evaristus Mainsah* MBA ’04 Schuyler R. Heuer MBA ’04 Aprajita Kalra MBA/MIA ’04 Columbia Business School Columbia University School of International and Public Affairs Qiulin Zhang MPA ’04 Columbia University School of International and Public Affairs This paper was written as part of the course Emerging Financial Markets taught by David O. Beim‚ professor of professional practice‚ at Columbia Business School in fall 2003. The authors are
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SWOT ANALYSIS FOR KEYSTONE BANK Strengths: Keystone has a few strengths looking at its present financial condition financial statements. However‚ the bank is willing and able to pay higher competitive rates compared to other banks in the area. This is likely to send a strong signal to potential customers who may wish to take advantage of the rates by increasing their core deposits at Keystone Bank. Also‚ increasing local economic activities can also be viewed as strength to keystone. This is because
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COOLIDGE BANK AND TRUST COMPANY The Coolidge Bank and Trust Company received its charter from the Commonwealth of Massachusetts in July 1960‚ was founded by a group of merchants and businessmen who were dissatisfied with the quality of service provided by the local bank in Watertown. The leader of the group‚ Mr. Milton Adess having no banking background focused on retail and introduced some new innovations as no-service-charge during 1964. They went ahead with dropping their $100 minimum balance
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COLLEGE OF ARTS AND SCIENCE Coimbatore -14 An autonomous college and Affiliated to Bharathiar University The effects of Promotional strategies in the Marketing of financial services in ICICI Bank by Suryabala.S BBM II Dec 2011 The effects of Promotional strategies in the Marketing of financial services in ICICI Bank 2011 TABLE OF CONTENTS: Preface Executive Summery o Research objectives Introduction o Scope Research o Research methodology o Sampling o Data collection Literature
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