October 2012‚ Vol. I‚ Issue 3 This festive season... Be Social !! CONTENTS Title THE RISE OF SOCIAL MEDIA MARKETING MARKETING IS DEAD CUSTOMER LOYALTY PROGRAMS A NICHE UNEXPLORED-ALCOHOLIC RTDS AMBIENT MARKETING SOCIAL MEDIA MARKETING TÊTE-À-TÊTE GENESIS OF AN AD-FREE BRAND EMOTIONAL MARKETING H&M’S SUCCESS PLAN ONLINE MARKETING-A PANDORA’S BOX CULT BRANDS CORPORATE BRANDING Page No 1 3 6 9 13 15 17 18 20 22 24 27 29 And we Go Social!! The changing seasons have brought with themselves
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Kerrang! magazine is a music magazine that is mainly based on rock music. It is published by Bauer Consumer Media in the United Kingdom. The magazine’s name is onomatopoeic and refers to the noise made when playing a power chord on an electrical guitar. The target audience for this magazine would first and foremost be teenagers (mainly those 16+) and also those in their 20’s. Some of its viewers would be approximately in their 30’s (the same age as the people featured in the magazine). Or simply
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Magazine companies all serve a similar purpose. This purpose involves targeting a certain age group‚ and using whatever means necessary to sell their copies to the age group in which they’re targeting. It involves examining the popular culture that’s present during that time period. For example‚ in a society today that is so based on sexual activity and partying‚ it wouldn’t be uncommon for a magazine company that was targeting a younger age group to exploit those interests. In contrast‚ for a magazine
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create a magazine front cover for genre of our choice‚ for a specific target audience. We had to ensure we followed generic conventions of magazines genres that we had chosen. There are different stages of my coursework; research‚ planning and overall production. We had to make a magazine cover firstly then research other magazines and analysed what they did to make their magazines appealing to the audience. We did this to understand key features of the magazines and to understand how magazines draw
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gender specific magazines in order to captivate the attention of a target audience‚ and what effect does this on society’s perception of sexuality. I have chosen five magazines specific to men and women in order to gain a well-rounded perspective on gender norms and how sexuality is portrayed for each gender. The magazines that I have chosen are as follows: Men’s Magazines | Women’s Magazines | Men’s Health | Women’s Health | Esquire Magazine | Cosmopolitan | GQ Magazine | Vogue | Maxim
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ENGLISH FINAL PROJECT TITLE: Can the beauty magazine be held responsible for anorexia? NAME: KATIA TAKKOY Can the beauty magazine industry be held responsible for anorexia? “Security”‚ “mental strength”‚ “self confidence”‚ “identity”‚ “care”‚ all these words having a common source‚ starvation. (Ogden‚ 2010‚ p.220). And although it may make no sense to most of us it surely holds a lot of meaning to an anorexic patient. But who is responsible for the link between starvation and all those
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research. The Magazine Analysis (rev. 12/2009) ASSIGNMENT: To write an ANALYSIS of a currently published magazine. Through careful observation‚ form a SPECIFIC conclusion about the audience for which the magazine is intended. In addition to identifying the intended audience‚ state the major purpose of the magazine. After you have examined the magazine‚ form a thesis and write a 750-word essay based on your conclusions. Here is a sample thesis for National Geographic magazine: National Geographic
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Industries have been manufacturing motorcycles‚ Jet Skis‚ ATVs and heavy machinery vehicles since the late nineteen-sixties. They have long been known for producing good quality products‚ and Kawasaki attempts an appeal to the average outdoorsman in this magazine advertisement. The promise they make is alluring‚ but it is highly exaggerated. Speaking of the appeal to escape‚ Fowles writes‚ “Freedom is the pitch here‚ the freedom that every individual yearns for whenever life becomes too oppressive” (345)
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Gender in Magazine Advertisements May 2‚ 2013 Sociologists conduct various types of research in order to study human societies. Depending on the purpose of the research‚ either qualitative (non-numerical) or quantitative (numerical) research may be more beneficial. Researchers may also use field research in order to see the events as they actually occur or use unobtrusive research of social behavior that people create or leave behind. Content analysis is a form of unobtrusive
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4.1.6. Profile of Living in Kemang Magazine Media produced internally by Synthesis Residence Kemang is very diverse‚ including project profile handbook‚ website Synthesis Residence Kemang‚ also in-house Living in Kemang magazine. In-house Living in Kemang magazine is one of the public relations communication media products or public relations. The role of Living in Kemang magazine is very strategic because it can be a medium of information and communication to the audience‚ strengthening relationships
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