PEPSI: REFRESH EVERYTHING CAMPAGIN By: Lorraine Reynolds March 12th 2015 GSCBC21: Effectve PR Professor Jonas LJUNGGREN PEPSI: REFRESH EVERYTHING CAMPAGIN The Pepsi Refresh Project (PRP) was a new campaign launched by Pepsi Co. It was a campaign where Pepsi asked consumers to come up with different ideas on how to improve aspects of their local communities based on four categories – arts‚ music‚ education and communities. There was also an extra Pepsi Challenge where they would post a question
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Back February 7th‚ 2010. Super Bowl XLIV. Four years post Hurricane Katrina. As smoke cleared from “The Who” halftime concert‚ Thomas Morstead‚ the kicker for the New Orleans Saints‚ set to kick the ball off to the Indianapolis Colts to start the third quarter. With the Saints down 10 to 6‚ and Indianapolis’s Chad Simpson standing in his own end zone ready to return the kick off‚ Saints Head Coach‚ Sean Payton‚ called one of the gutsiest plays in the super bowl era of football. Thomas Morstead
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Research Paper (Brett Favre) A Living Legend “Brett Favre is one of the greatest quarterbacks in the history of professional football. You are judged by winning‚ and he’s won more games than any other quarterback who has ever played. But I will remember him just as well for being such a fierce competitor and outstanding leader. He was the face of the Packers and a great credit to our game. It was an honor to coach against him.”(Mike Shanahan‚ Denver Broncos Head Coach) Brett’s passion for
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On Super bowl Sunday‚ Ram Trucks released a commercial featuring one of Martin Luther King Jr.’s‚ most well-known sermons “The Drum Major Instinct”. This one-minute advertisement has begun to cause an uproar in our nation. Many are upset with how Ram interprets Dr. Martin Luther King Jr. words throughout the commercial; however‚ I strongly disagree. This advertisement was based on us as a nation‚ and our desire to not only dream but more importantly to serve. In the commercial Martin Luther King
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Sociology of Sports Debra Harvey SOCL 215-12104A-16 Phase 5 Individual Project November 12‚ 2012 Colorado Technical University Online Sociology of Sports Introduction: The field of sociology of sport is best defined as to observe the social phenomenon by understanding the relationship of society with sports/games. The sport/games are influence by society and culture yet the games also influence the society and culture. Scrutiny began in the late 19th century when
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QATAR 2022: WHAT ARE THE KEY TECHNICAL CHALLENGES‚ AND HOW CAN THEY BE OVERCOME IN THE DESIGN OF A TEMPORARY STRUCTURE FOR AN INDOOR FOOTBALL TRAINING FACILITY? Mr. Vinayak Dave (Assistant Professor‚ Saveetha School of Engineering) ABSTRACT This study was to evaluate the proposed solutions over the technical challenges of Qatar World Cup 2022‚ which can be then used in order to set the design brief of a full pitch size indoor football training facility that incorporates changing facilities and
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Football and Basketball are two of the most common sports that are played in many parts of the world. These two sports are also used for entertainment for millions of people. It is very important to know the characteristics of football and basketball‚ both sports have a lot of difference‚ yet a lot of similarities as well. While you need a good amount of physical conditioning for both sports‚ they also have different equipment‚ rules‚ and player positions used to play the sport. Football is one
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NFL Deflategate In today’s world of sports‚ teams are utilizing illegal methods to win and have an advantage over competitive teams. In the NFL one of the biggest teams in America are the New England patriots. They have utilized their creative illegal strategies to beat competition. The team has been known to be one of the top superior teams in the league‚ however‚ they have also been known to utilize illegal tactics and strategies to win. A few years ago the New England patriots were under fire
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In every sport‚ teams play for a chance to make the playoffs‚ and have a chance of being champions of their respective leagues. In the NHL‚ 82 games are played to determine the 16 teams which will get a chance to procure the Stanley Cup‚ one of sport’s most iconic trophies. Just to make the playoffs is an accomplishment in itself‚ but winning the Stanley Cup is something that any winner will forever remember. Cup winning teams endure tons of pressure‚ pain‚ and stressful situations but in the end
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Sports in the United State are an important part of the country’s culture. The major four professional sports leagues in the United states are Major league baseball(MLB)‚ the National Basketball association(NBA)‚the national football league (NFL)‚and the national hockey league(NHL). Why are these 4 important to watch because its simple question with a complicated question. Sports are a huge entertainment business the NFL alone generates at least $7 billion a year in television revenue so it’s
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