Case Study Thirteen: The anatomy of a strike – British Airways and Unite The industrial dispute between British Airways and Unite (the UK general union with over two million members) in the spring of 2010 provides a fascinating insight into the anatomy of an industrial dispute involving not only an employer and its employees‚ but also the government‚ political parties‚ customers and the media. BA employs about 13‚500 flight attendants of whom about 12‚000 are members of Unite. In February 2010
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------------------------------------------------- Top of Form Low-cost carriers: growth expectations After a decade of rapid development‚ low-cost carriers in mature markets are now having to expand their horizons‚ both demographically and by geography‚ to keep their foot on the accelerator Financial results for low-cost carriers over the past 12 months show the sector underlining its continued profitability credentials. After coming out of the 2009 meltdown relatively unscathed compared with
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AirAsia was the creation of former music publisher Tony Fernandes. After watching a television show in a pub about easyJet successfully competing against British Airways‚ Fernandes decided to start his own low cost airline. He then met with former Ryanair operations director‚ Conor McCarthy and the two developed a plan on starting up a LCC to serve South-East Asia. The plan started with a meeting with the prime minister of Malaysia. Prime Minister Mahathir Mohammad suggested that Fernandes and McCarthy
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INTRODUCTION Competitive advantage(CA) is an advantage competitors gain by providing or offering customers or consumers greater value for their money through product and service differentiation or through lower prices. Maintaining competitive advantage is crucial to many businesses or organizations’ success in order to survive in the market. Competitive advantage is characterized by superior performance which could be an attribute to outperform the competitors whether current or potential; or gaining
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British Airways – Operational Environmental Introduction British Airways (BA) is the UK’s largest international scheduled airline‚ currently flying to over 550 destinations. The British Airways group consists of British Airways Plc and a number of subsidiary companies including‚ among others‚ International Aeradio‚ British Airways Helicopters serving mainly the North Sea oil rigs and British Airways Holidays Limited (BA 2008)and (Encyclopaedia Britannica-a). Historically‚ British Airways was
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successfully followed the low-price strategy is easyJet‚ founded by Stelios Haji-Ioannou‚ a graduate of London Business School‚ in 1995 with £5 million borrowed from his father‚ a Greek shipping tycoon. Copying‚ similar operations in the USA‚ and Ryanair flying out of Ireland‚ easyJet was one of the first ‘low-cost’ airlines in the UK‚ flying from Luton to Scotland. He then launched similar low-cost‚ no-frills services to continental Europe. The company has transformed the European air travel market
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decisions against the majority of shareholders. Articles give directors certain powers and shareholders cannot disregard these. But where NO SUCH POWERS ARE GIVEN‚ then shareholders can direct members to do or refrain from certain acts. Case Law: Ryanair V aer lingus 2011 – owned 30%. Directors refused to table resolution. Held: Directors had ultimate authority. Members resume control when: No capable directors can act. (no official directors‚ directors become deadlocked‚ refuse to discuss business
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company boasting a large fleet of aircrafts flying to over 61 domestic and international destinations. It flies 108 routes and operates over 400 flights daily from hubs located in Malaysia‚ Thailand‚ and Indonesia. AirAsia is widely known as the “Ryanair” of the Far East as it focuses on providing convenient and affordable air travel for the mass middle-cless market. In 2001‚ the domestic market was dominated by the national carrier‚ Malaysia Airline System ( MAS)‚ whose high prices created a pent-up
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Problem Statement AirAsia’s attempts to expend its service offering into long-haul flights and gaining additional recognition and market share is consistent with owner Tony Fernades’ company goal; however‚ the strategy changes required to be a successful long-haul airline significantly differ from and conflict with its current resource base (i.e. aircraft types‚ hubs‚ employee skills) and core competencies and capabilities (i.e. cost and efficiency optimization/utilization) as a low-cost carrier
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1. Company history 2.1 The sector that the AirAsia Berhad operates is in airline transportation. 2.2 Brief explanation of AirAsia Berhad history AirAsia was established in 1993 and began operations on 18 November 1996. It was originally founded by a government-owned conglomerate‚ DRB-Hicom. The heavily-indebted airline was bought by former Time Warner executive Tony Fernandes’s company Tune Air Sdn Bhd for the token sum of one ringgit with 40 million ringgit worth of debts
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