George Ritzier‚ a sociologist and professor at University of Maryland is credited with creation of the concept of McDonaldization (Foody‚ class lecture‚ 9/25). In his book‚ McDonaldization of Society‚ Ritzer defines the term as the process of “the principles of the fast-food restaurant coming to dominate more and more sectors of American society as well as of the rest of the world” (Ritzer 1). Knight
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Sociological Theories A sociological theory is a set of ideas that provides an explanation for human society. Theories are selective in terms of their priorities and perspectives and the data they define as significant. As a result they provide a particular and partial view of reality. Sociological theories can be grouped together according to a variety of criteria. The most important of these is the distinction between Structural and Social action theories. Structural or macro perspectives
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1. According to the textbook‚ what is the definition of discrimination? A) Unfair treatment of people based on some social characteristic‚ such as race‚ ethnicity‚ or sex B) The sense of community that derives from the cultural heritage of people with common ancestry C) A program designed to include members of minority groups where they had previously been excluded D) The belief that a certain trait‚ behavior‚ or attitude characterizes all members of a group 2
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Sayer Addington Sociology 110-007 3/2/2013 McDonaldization Theory Social Observation Assignment When confronted with the word‚ McDonald’s‚ most people think of the Whopper Meal‚ or a bright yellow M‚ famously known as the “Golden Arches” (Macionis 121)‚ sitting on the side of the highway. Little do they know that over 33‚000 McDonalds are operating worldwide‚ one of which holds fifteen hundred people. Not only a “symbol of U.S. Culture” (Macionis 121)‚ but it has become a theory of sociology
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1. Distinguish between primary groups and secondary groups. Provide examples of primary and secondary groups to which you belong. Primary groups display a personal orientation‚ people in secondary groups have a goal orientation. Primary group members define each other according to who they are in terms of family or personal qualities‚ but people in secondary groups look to one another for what they are. Some examples would include living in a suburb area. People including myself tend to interact
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Introduction McDonald’s Corporation (MCD) is the world’s largest chain of fast food restaurants‚ serving nearly 47 million customers daily. McDonald’s primarily sells hamburgers‚ cheeseburgers‚ chicken products‚ french fries‚ breakfast items‚ soft drinks‚ milkshakes and desserts. More recently‚ it has begun to offer salads‚ wraps and fruit. Many McDonald’s restaurants have included a playground for children and advertising geared toward children‚ and some have been redesigned in a more ’natural’
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Drawing on Weber’s ideal type‚ critically consider the relevance of bureaucratic administration to the management of twenty-first century organizations. Max Weber was a German sociologist in the twentieth century; he was famous for his classical management theory. Weber classified three different types of authority‚ traditional‚ charismatic and legitimate authority. Traditional authority is based on traditions and customs that the leader has the legitimate right to use authority. Charismatic authority
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Iron Cage of bureaucracy is reflected in the lives of many people‚ and has put limits on individual’s freedom and potential. These bureaucracies have invaded many institutions in the western world and have become a driving force of capitalism. Hospitals‚ schools‚ sports have become a for profit businesses. Bureaucracy is not about sentiment or difference between what is right or wrong but rather about logic and dollar signs. For example‚ hospitals have become a moneymaking business. Doctors are limited
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1. Does Globalization affect cultural homogenization? 2. Globalization and culture 1. McDonaldization 2. Glocalization (McDonalds & Coca-Cola) i. Useful for Marketing Purposes – helps companies evaluate their marketing strategies ii. We are all from different cultural backgrounds; it is interesting to see how marketing differs to all backgrounds. 3. References 1. Wang‚ Y. (2007) Globalization Enhances Cultural Identity. Intercultural Communication Studies‚ XVI (1):
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food production methods negatively impact our world’s environment‚ and how in numerous cases those McDonaldized practices cause trickling down health effects on those who live in our environment. ! Keyword: Health‚ Culture‚ Environment‚ Mcdonaldization‚ Symbolic Interaction ! ! ! ! ! ! Running head: THE EFFECTS OF FAST FOOD ON TODAY’S SOCIETIES Chambers D. !3 For many Americans‚ and others around the world‚ fast food seems to be like a beacon of hope. It has given many‚ more control
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