2013 Written Analysis of Case: Nike “Jordan Brand” a Blue Ocean Strategy In 1983 Nike had revenues of $920m‚ this increased by $15m after the Air Jordan 1 was released in 1984. Air Jordan 1 actually sold $130m in 1984 or 13% incremental sales. In 1989‚ powered by further increase in Jordan’s popularity and the efficacy of his “Just Do It” campaign‚ Nike sales reached $1.7 Billion‚ with the Jordan brand contributing $200m annually since then. By 2011‚ Jordan brand already sell in excess of $1 Billion
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story of his or her own. Michael “Air” Jordan makes that happen. Michael played an important role in changing how people viewed great basketball and strong‚ hard-working athletes. Michael’s life explains to the world‚ how with just a little drive‚ great achievements can be made. Michael’s life began in Brooklyn‚ New York‚ on February 17th‚ 1963‚ where his parents James and Delores always stood by his side. His father‚ known for his unending support‚ always gave Michael advice on what to do‚ never
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Michael Jackson: King of Pop The famous singer‚ songwriter‚ and music producer‚ Michael Jackson was born on August 29‚ 1958 at Gary‚ Indiana. Michael was born to an African-American family and raised by his parents‚ Joseph and Katherine Jackson (“Michael Jackson”). He was the youngest of the black pop group‚ Jackson Five (Law‚ 228). Jackson Five consists of the brothers: Marlon‚ Jackie‚ Tito‚ Jermaine‚ and Michael. The Early Years: Michael Jackson’s musical career started as a lead singer of
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Michael Jordan 10 all NBA first team nomination‚ 10 championship scoring titles‚ the highest career scoring average in the regular season and play-off and he has over 32 games scoring 50+ points. How can Michael Jordan not be considered the greatest player in NBA history? Michael Jordan is the Best player ever. he has 9 all defensive team‚14 NBA all star‚ and 10 championship scoring titles. Michael is considered the greatest because of his defense. in 1987-1988 Michael had a total of
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world debating whether Michael Jordan or Lebron James is better. Many people would say that Lebron James is the best player to play in the NBA to this day. I would have to disagree and say that Michael Jordan is the best player ever. Michael Jordan statistically beats Lebron in regular season points per game‚ steals‚ and turnovers‚ but Lebron beats him in assists‚ and rebounds‚ they are both tied in blocks per game at .8. Through total stats in their whole careers Jordan beats Lebron in points‚
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The Influence of Professional Athletes on Society Two words‚ Michael Jordan. Need I say more? Arguably the most influential man in all of sports and athletic competition. Jordan is one of many professional athletes that have influenced society in numerous ways. With the help of the media‚ athletes are virtually everywhere. They are seen on television‚ on billboards‚ magazines‚ clothing‚ and basically anything. The media puts these athletes on pedestals mainly to sell products but some athletes
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a talented basketball player. (That would be me.) Growing up‚ I didn’t really have reasons to like basketball. My family did not play or have interest in any kind of sport‚ besides for my father turning on the Lakers game once in a while. So my influence had to come about from a mishap. A mishap I am very thankful for. The television was playing the Lakers game in my living room one night when my attention was caught by an astonishing performance by a player wearing the number 8. Shot after shot
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Michael Jackson was born Michael Joseph Jackson in Gary‚ Indiana on August 29‚ 1958‚ and entertained audiences nearly his entire life. His father Joe Jackson had been a guitarist‚ but was forced to give up his musical ambitions‚ following his marriage to Katherine (Scruse). Together‚ they prodded their growing family ’s musical interests at home. By the early 1960s‚ the older boy Jackie‚ Tito and Jermaine had begun performing around the city; by 1964‚ Michael and Marlon had joined in.
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College Essay Since I was 7 years old‚ basketball has played an integral part of my life. I have devoted countless hours to not just a sport‚ but a passion‚ an outlet; to the game that I love. When I arrived at Bow Middle School as a fifth grader‚ my classmates and I would always look up to the 7th and 8th grade middle school basketball teams. Every year during winter carnival‚ the boys and girls teams would play a game in front of the entire school. Playing in that game became a dream and a
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The Characteristics of an Archetypal Tragic Hero 1. Noble stature Tragedy involves the “fall” of a tragic hero. One theory suggests that the tragic hero must have a desirable/higher/lofty position to fall on‚ or else there is no tragedy (just pathos). Another explanation of this characteristic is that tragedies involving people of stature affect the lives of others. For example‚ in the case of a king‚ the tragedy would not only involve the individual and his family‚ but it would involve the whole
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