1- INTRODUCTION:- (APPLE MACINTOSH) * APPLE HISTORY AND DEVELOPMENT:- Founded in 1976 in a garage in Santa Clara‚ California‚ Apple is the brainchild of Steve Wozniak and Steve Jobs‚ two college dropouts who sought to provide a user-friendly computer to a new and distinct market of small computer users. Between 1978 and 1980‚ sales increased from $7.8 million to $117 million‚ and in 1980 the company underwent its initial public stock offering. In 1983‚ Steve Wozinak left Apple. That same
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Strategy and Competition Final Exam: 50% Students are required to read the “Apple Inc. in 2010” case study and answer FIVE (5) of the following questions. They are required to submit their answers within the stipulated time frame. 1- What‚ historically‚ have been Apple’s competitive advantages? Apple’s competitive advantages are its innovation‚ strong brand and rapid growth. In the Sculley years‚ Sculley pushed the Mac into new markets‚ most notably in desktop publishing and education. Apple’s desktop
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Steve Woznaik CEO: Timothy Cook Website: www.apple.com Employees: 80‚300 Sales: $173.36 billion Headquarters: Cupertino‚ California PRODUCTS: Apple has a broad range of products as it has always focused on innovation and product differentiation. MacBook Further accessories include‚ Time Capsule‚ Wireless keyboard and its charger Magic mouse and its track pad and a thunderbolt display. iPad Categorized into iPad and iPad mini. iPod Categorized into‚ iPod Nano‚ iPod shuffle‚ iPod Touch and iPod click
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Shukree Abdul-Rashed English 101 Mrs. Rabe September 5‚ 2012 Mother Tongue “Mother Tongue” by Amy Tan is an essay discussing how English-speakers inaccurately associate language with not only words/vocabulary but also educational stature. “ ‘Mother Tongue’ shows us that rather than becoming accustomed to English‚ we should recognize and embrace our ‘mother tongue.’ The language we use is so powerful it can evoke an emotion‚ a visual image‚ a complex idea‚ or simple truth.” Amy Tan indicated
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the company has done and the products they have produced. The products Apple offers range from computers‚ portable media devices‚ cellphones and tablets. Apple has many varieties of personal desktops and laptops including the mac pro‚ MacBook pro‚ iMac‚ and MacBook air. Apple makes its laptops and desktops to fit the needs of everyday people to top business men. These products are made to be the better computer. They do this by using innovative features‚ always having the newest technology and are
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Subject: CSC 2201 Programme: BBADI Group Members: Tham Chee Shen Lee Ping Wei Tan Kitt Voon Lim Soon Yik Table of contents Contents | Page | Chapter 1: Overview of Apple Inc 1.1 History 1.2 Mission and Vision 1.3 Business process 1.4 Organization structure | 1-5 | Chapter 2: Information System 2.1 Training Needs Analysis 2.2 Web-Based Application 2.3 Customer Relationship Management | 6-8 | Chapter 3: Information Requirements 3.1 From
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Shannon Mrs.Rogers English 112 N01B 14 October 2012 Apple vs. Microsoft The question can quite often spark tension between people: are you an Apple or Microsoft lover? Technology is a personal choice that stems down to one’s perception of what they think is innovative‚ creative‚ and efficient. Since the mid 70’s‚ both of these computer companies have worked continuously to make what appeals to people the most. Everyone has their own ideas as to why they prefer one to the other‚ and as technology
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The Natural Physical Environment of Apple Inc. Apple Inc. is an American intercontinental organization with a hub on conception and fabricating consumer electronics and intimately connected software products. The Company began as “Apple Computer‚” best known for its Macintosh personal computers in the 1980s and 1990s. Despite a strong brand‚ rapid growth‚ and high profits in the late 1980s‚ Apple almost went bankrupt in 1996. Then Steve Jobs went to work‚ transforming Apple Computer into “Apple
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TABLE OF CONTENTS • Executive Summary----------------------------------------------------------------------------------------2 • Introduction--------------------------------------------------------------------------------------------------2 1. What is Apple?-----------------------------------------------------------------------------------------------4 2. Apple Inc. External Communication a. Survey Monkey Results Analysis---------------------------------------------------------------------6
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Executive Summary The Past – Steve Jobs‚ Steve Wozniak and Ronald Wayne established Apple on April 1‚ 1976 in order to sell the Apple 1 Computer Kit that was hand built by Steve Wozniak. The Apple 1 was sold as a motherboard (with CPU‚ RAM and basic textual video chips) – less than what is considered a personal computer today. Apple was responsible for creating the desktop publishing market due to their innovative programmes‚ PageMaker and LaserWriter. Between 1983 and 1996 Apple experimented
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