Social Media Presence Why LinkedIn? A survey of recruiters reports that overwhelmingly‚ recruiters who use social media use LinkedIn to post jobs‚ search for candidates‚ contact candidates and do pre-interview vetting (Jobvite 6th Annual Social Recruiting Survey) We want you to have a LinkedIn presence that you can update and polish as you work toward your graduate degree. This assignment has two parts: Create a written work document that helps you gain clarity about your profession‚ trends
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this essay. In the next few paragraphs‚ I will address a particular application that businesses and individuals have been using lately that has become quite popular because of all of its features and “social media-like” qualities: LinkedIn. The web-based application LinkedIn‚ founded and developed in 2002 by Reid Hoffman (formerly a board member of the company PayPal)‚ is essentially a social networking tool for businesses and individual use that promotes professional networking. Once a user creates
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Critical Analysis of Jeff Weiner – CEO of LinkedIn. Assignment topic Using relevant theories and models critically evaluate and analyse the leadership of a 21st century business leader. If you were in the position of the leader‚ what could you do to be a better leader and make a stronger impact on the followers and on situation/s? For this assignment you can select a leader from a large or a small organisation. It could be a CEO of an international organisation whom you have read about in the newspapers/biographies
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failed: ’Wasted 2‚000 man years ’ on UIs that didn ’t work. Retrieved 13 February 2013 from http://www.theregister.co.uk/2011/03/10/nokia_ui_saga/ Schonfeld‚ E. (2009). As The Economy Sours‚ LinkedIn ’s Popularity Grows. Retrieved 15 February 2013 from http://techcrunch.com/2009/02/14/as-the-economy-sours-linkedins-popularity-grows/ Three reasons why Nokia failed. (2012). Retrieved 15 February 2013 from http://www.ciol.com/ciol/news/103721/three-reasons-nokia-failed
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customers. Facebook and LinkedIn are also social media companies which we will use to compare strategies. Part 1: Brief Background of the Companies LinkedIn was started by Reid Hoffman in 2002. LinkedIn is about helping customers be more productive by making professional connections visible. As of November 3‚ 2011‚ LinkedIn operates the world’s largest professional network on the Internet with more than 135 million members in over 200 countries and territories ("Linkedin‚" 2011). It is a valid
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In global and domestic scale SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING Social Media Channels Repeat targeted business actions cost-effectively Build relationships with customers even when being not face-to-face Attract prospects easily WHY SOCIAL MEDIA MARKETING? SOCIAL MEDIA MARKETING Social Media Channels Repeat targeted business actions cost-effectively Build relationships with customers even when being not face-to-face Attract prospects easily WHY
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Assignment for the Digital Marketing Institute. Frank O’Callaghan Digital Marketing Diploma Course code; 130311 – BC - dub CONTENTS Index | Page | Cover Page | 1 | Table Of Contents | 2 | Executive Summary | 3 | Situation Analysis | 4 | Situation Analysis | 5 | Situation Analysis | 6 | Situation Analysis | 7 | Audience | 8 | Channels | 9 | Channels | 10 | Channels | 11 | Channels | 12 | Channels | 13 | Objectives | 14 | Budget | 15 | Measure and Iterate
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I chose to use LinkedIn. The web address is http://www.linkedin.com. I selected this organization because I have seen it successfully used firsthand and was very impressed with the expansiveness of the website. The ability to network with past co-workers‚ present co-workers and even talk to people who could give a good word about you really impressed me. A lot of the time‚ word of mouth about you makes a big difference. I was also given assurance I chose the right platform at a dinner recently‚ when
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ALL POSTS TAGGED BUSINESS MODEL CANVAS EXAMPLES Understanding LinkedIn Business Model In the post titled‚ ‘Understanding Business Model Fundamentals’‚ we learnt why do we need to understand business models and how to visually represent a business model using the ‘Business Model Canvas’. In this post‚ we will try to understand LinkedIn business model using the Canvas. LinkedIn is the world’s largest professional network. As of 31st March 2012‚ LinkedIn had 161 million members in over 200 countries. LinkedIn helps the professionals stay connected with
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Organization: MyGrahak Shopping Online Ltd. Social Media used: Purpose: Brand Building and Brand Awareness Communication Strategy Build Brand Awareness Educate consumers to upgrade to Online shops Then redirect online shoppers to MyGrahak And make them Brand Advocates. Physical Store Category Awareness Online Store MyGrahak Brand Awareness Facebook MyGrahak Facebook Landing Page MyGrahak Facebook Home Page MyGrahak Facebook True Fan Contest MyGrahak Facebook
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