typically between 8-14 years Influencer: Mother Benefits: Strong and long hair Head & Shoulders- P&G Brand Target Customer: Both male and female between18-44 years suffering from dandruff Celebrity used in ad: Kareena Kapoor and Saif Ali Khan Influencer: Expert (dermatologist) or celebrity Benefits: Dandruff free healthy hair Chik Shampoo- Cavin Kare Target Segment: Semi-urban‚ rural women age between 18-44 years Influencer: Mother‚ friends Benefits: Soft and beautiful hair for
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Head and Shoulders is a product of Proctor & Gamble (P & G) P&G is a multinational consumer goods company headquartered in Cincinnati‚ Ohio‚ USA The company was established by William Procter and James Gamble on October 31‚ 1837. P&G established its India subsidiary “P&G India” in 1964 serving over 650 million customers in India Currently P&G India is present in the following market segments:- Beauty and Grooming Healthcare Baby care & Family Home care Fabric care
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second store in Chennai (T-Nagar). The flagship store in Mumbai was opened on 1st November 2001 As of May 2008‚ Globus has opened its 24th Store in Nagpur and the journey continues... 4. SOME CELEBS PROMOTING GLOBUS (Kareena Kapoor) (Soha Ali Khan) 5. Globus was also Promoted by Amrita Arora and Kunal Kapoor 6. LOGO OF GLOBUS The Globus has a logo which has Globus written in a simple way yet shows a stylish font and defines being trendy. It has a background color which is green and
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SANTOOR Santoor is the third largest soap brand in India. The brand‚ belonging to Wipro Consumer Care‚ has done well for itself by beating the international biggies and carving a niche for itself since it was launched in 1986. In the past 25 years‚ the run for the brand was not always so good‚ but a consistent and strategic communication has played a pivotal role in its success. Santoor is a Rs1‚000 crore brand and has been growing at a CAGR of 23 per cent for the last five years. The communication
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Honey Singh (also known as Yo! Yo! Honey Singh[1]) is a Punjabi rapper‚ music producer‚ singer and film actor. He started as a session and recording artist‚ and became a Bhangra producer. He has also began to produce music for Bollywood films and is currently the highest-paid Indian musical artist.[2] Promotion Honey Singh and Diljit Dosanjh’s song Lak 28 Kudi Da reached No 1 in BBC Asian Download Charts in May 2011. The song was released a promotional track for Diljit Dosanjh’s film Lion of
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Naren did not understand the meaning of ‘losing caste’ .one day he saw many hookas(smoking pipes) placed in one corner of the room in the household. Different pipes were kept for Brahmins‚ non Brahmins and muslims. Naren took the pipes and smoked from each one of them‚ one at a time. He wanted to see if he would lose caste by smoking from a pipe meant for someone of a lower caste. He felt no change in himself. Everything remained the same. Just then‚ vishwanath entered the room and asked him what
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Songwriters: KHAN‚ FARRUKH ALI / KHAN‚ NUSRAT FATEH ALI / NAQIBI‚ IQBAL KASOORI Allah Hoo‚ Allah Hoo‚ Allah Hoo Allah Hoo‚ Allah Hoo‚ Allah Hoo Malik ul mulk lashareeka lahoo Wahadahoo laa ilaahaa illaahoo Allah Hoo‚ Allah Hoo‚ Allah Hoo Allah Hoo‚ Allah Hoo‚ Allah Hoo Yeh zameen jab na thii yeh jahaan jab na thaa Chaand suraj na thay aasman jab na tha Raaz-e-haq bhi kisi per ayaan jab na tha Tab na tha kuch yahaan tha magar tu hee tu Allah Hoo‚ Allah Hoo‚ Allah Hoo Allah Hoo
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the status of proverbial ‘Melody queen of India’. Most of the stalwarts in Indian Classical music have praised her role in popularizing their genre in masses through her semi-classical film songs. The legendary classical singer Ustad Bade Ghulam Ali Khan had once affectionately called Lata as ‘Ustadon ki ustaad’. Commercially speaking‚ various film soundtracks and non-film
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In modern society‚ diversity among people is an admired quality‚ which many feel strengthens all of humanity. Diversity in today’s world is a result of many cultures coming together to share and celebrate their various backgrounds. Music is one of the largest facets of culture worldwide‚ and therefore is an essential part of each individual person’s culture no matter where they are from. For the purpose of this assignment‚ I chose to interview a very close family friend‚ Mr. Asif Rawjani. In order
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proponents of military action had upheld it‚ calling Ayub Khan a saviour. A new system was evolved which replaced the federal parliamentary system leading to absolute dictatorship. With unfair intentions he took every step which consolidated his grip on power. After 11 years of independence‚ Pakistan was going through experiments in governance‚ with no constitution‚ no democracy. The fallout of this cast deep influences on the years to come. That Ayub Khan was an ambitious person is evident from his own writings
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