Minnesota Mining & Manufacturing Company Case Study Table of contents Table of contents Page 1 Introduction to 3M Page 2 Market and products Page 2 Performance over the last 5 years Page 3 International Marketing Activities Page 4 Miscellaneous Topics Page 6 Appendix 1 Page 7 References Page 8 Introduction to 3M 3M Company‚ the Minnesota Mining and Manufacturing Company‚ was founded in 1902 by five businessmen. They wanted to make a profit out of minerals for grinding
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Case study « Minnesota Mining and Manufacturing Minn » CONTENTS I. Presentation of the company 1. Brief history 2. Description of the Businesses/products 3. Influence made by the different types of environment II. SWOT analysis III. Organizational focus: 1. Organizational structure 2. Type of structure in relation with the type of business IV. Brief Financial analysis and trends (3 years): 1. Liquidity 2. Equity 3. Debt ratios 4. Profitability ratios 3M Company was founded in 1902
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3M Case Study 1. Classify the Greptile Grip golf glove by the two methods discussed in the class. Identify what kind of product the Greptile Grip golf glove best belongs to. Explain why. I would have to say the Greptile Grip golf glove best belongs to business goods because it is a product that can directly or indirectly assist in providing products for resale. For instance‚ the glove can assist in the purchase of clubs from 3M or even more of their products if they like it. Gloves are not the
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Marketing IBM 2014-‐2015 Harvard Business School : Case study TruEarth Healthy Foods : Market Research for a New Product Introduction There is many aspects that made the Cucina Fresca pasta successful. Here are some of them : TruEarth Healthy Foods was the first company to launch such a product so they had the advantages
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3M CASE STUDY Q1) Conservative Approach: Three Product Concepts * Mandate from management * Should not risk new process; Dunlop may use “revolution” against new method * Need to validate method at least once before basing major strategic decisions on it. * Not enough data yet to make such a drastic recommendation * Three concepts appear very promising and are enough of a “success” already. Radical Approach: New Business Unit Strategy * Team was charged with finding breakthroughs;
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emerged over time? 3M goes back to 1902 when five Minnesota businessmen established the Minnesota Mining and Manufacturing Co. to mine a mineral that they thought was corundum‚ which is ideal for making sandpaper. The mineral‚ however‚ turned out to be low-grade anorthosite‚ nowhere near as suitable for making sandpaper‚ and the company nearly failed. To try and salvage the business‚ 3M turned to making the sandpaper itself using materials purchased from another source. In 1907‚ 3M hired a twenty-year-old
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Strength : 1) Since 3M Co. holds its consistency in the industry for 80 years of operation‚ rendering good qualities of their products and services satisfying the needs of their customers and clients. 2) Taking risk in expanding of subsidiaries in the global market. Recruiting thousands of employees to be part of the company. Weaknesses: 1) No formal organizational chart was formulated in company. 2) Not advisable to put a word “ AUTONOMOUS” which is subject to its own laws or regulation only
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is the 3M culture. The official vision statement is “to be the most innovative enterprise in the world”‚ and 3M’s basic definition is: “new ideas +action or implementation which results in an improvement‚ gain‚ or profit”. 3M has also coined the word “inventorpreneur” for those who invent and implement. The culture encourages stubborn persistence amongst employees to accept and promote their ideas - “do your own thing”. The culture is taught and conveyed through stories and myth about 3M inventorpreneurs
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3m Case Study Question 1 There are many examples of successful companies. To what extent is 3M justifiably highlighted as the ‘innovating machine’? This case study has highlighted some of the key activities and principles that contribute to 3M’s performance. Many of these are not new and are indeed used by other companies. In 3M’s case they may be summarized as an effective company culture that nurtures innovation and a range of management techniques and strategies that together have delivered
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Cited: Moon‚ Youngme and Herman‚ Kerry. Aqualisa Quartz: Simply a Better Shower. Case. Boston‚ MA: Harvard Business School‚ 2002.
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