product placement to allure consumers to buy them. They target the magazine there in customers to choose the way the way they are coming out at the customer. Both advertisements use the magazines they are placed in (Vibe & XXL) to see how they are going to attract different buyers to purchase their products. The “Smoke Liqueur” advertisement in the XXL magazine uses a seductive type of advertisement. XXL is a predominantly black read magazine so they use that to motivate how they show the imagery of their
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Distribution and Consumer Research Vol. 20‚ No. 1‚ February 2010‚ 165–173 Fast fashion: response to changes in the fashion industry Vertica Bhardwaj* and Ann Fairhurst Retail and Consumer Sciences‚ The University of Tennessee‚ Knoxville‚ USA (Received June 2009; final version received October 2009) The fashion apparel industry has significantly evolved‚ particularly over the last 20 years. The changing dynamics of the fashion industry have forced retailers to desire low cost and flexibility in design
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Maclean’s is a Canadian news magazine established in 1905 by John Bayne Maclean. Distributed weekly‚ it is Canada’s only national current affairs magazine; it covers such matters as politics‚ international affairs‚ social issues‚ business and culture. On average‚ the magazine circulates 366‚394 issues per week and has a readership of 2‚753‚000. 51% of readers are men and 49% are women‚ with an average age of 45 years old. On October 11th‚ 2007‚ Volume 120 Number 41‚ October 22nd‚ 2007 issue
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PSY 2110-10 March‚ 29‚ 2011 Female Magazines I read a magazine call “GL” which stands for girl’s life. It is focus on teens‚ and it is one of the popular teen magazines for female. Of course‚ the pop star “Justin Biber” was on the cover which caught my eyes. In the magazine‚ the question of today was “Are you cheating on your boyfriend?” wasn’t too proper for teen to start off. The advertisement weren’t bad; they were mostly movies‚ and clothing. The articles were somewhat positive and negative
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off the press’ information to countless human beings. However‚ it was when two journalists decided to contribute a twist. Their impartial views on the latest reports allured those hungry knowledge‚ and satisfied the literate audience. TIME magazine was founded by Mr. Britton Hadden and Mr. Henry Luce in the 1920’s. Both founders first became close companions by writing and editing the school paper at Hotchkiss School in Connecticut. The two eventually enrolled into Yale University
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5 You have been approached by the editor of Gentlemen’s Magazine to carry out a research study. The magazine has been unsuccessful in attracting shoe manufacturers as advertisers. When the sales force tried to secure advertising from shoe manufacturers‚ they were told men’s clothing stores are a small and dying segment of their business. Since Gentlemen’s Magazine goes chiefly to men’s clothing stores‚ the manufacturers reasoned that it was‚ therefore‚ not a good vehicle for their advertising. The
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well-dressed but casual male and female in there mid 20’s whose ethnicity is hard to define and by doing this‚ the advertisement appeals to a larger audience. As well the advertisers chose models that look like the average readers of People’s magazine which is the magazine I found the ad in. The two are smiling at each other and the girl has her arms around the guy. It appears to me that the people in the photograph are a couple because the way they’re positioned is very close and intimate. To further discuss
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The fashion in the 1980’s was very weird and crazy. The trends of the 80’s changed almost every two years. This was a very weird decade‚ not just for women‚ but men and children also. The rapid changing of clothing was different each time. There were a lot of things that affected the way people dressed in the 80’s‚ things such as music and religion. 1980s fashion history is memorable and quite distinctive. A variety of fashion looks ran parallel to each other in the 1980s. Women of this era began
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| |Everything just seems more fabulous when it’s covered in fur! Faux fur was seen all over the Fall runway shows and the pages of | |every fashion magazine. There are fashion trends that come and go‚ but faux fur is a trend that has stood the test of time. And | |no wonder‚ it is elegant and luxurious and looks just like the real thing for just a fraction of the cost! Nothing looks as chic| |and stylish
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Fashion Fashion plays an important role in the modern society. But people have different attitudes to fashion. Some are indifferent; they do not care what they wear. Others‚ especially women are very choosy and particular about what to wear and like to spend a lot of money on clothes. The styles of clothing have been influenced by different factors‚ such as geography‚ religion‚ climate‚ poverty or wealth. The way we dress also depends on our taste‚ on the season and the proper occasion. We
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