Wal-Mart Stores‚ Inc.: Under Attack (2006) Strategic Audit By Jessica Brown Sue Dobbs Elaine Edwards Catherine Oden Wal-Mart Current Strategies Offering products at everyday low prices is one of Wal-Mart’s many strategies. The company value chain helps identify activities associated with how Wal-Mart achieves their many strategies. First‚ Wal-Mart’s supply chain management is extremely cost effective. For example‚ Wal-Mart has been known to imitate competition’s successful merchandising
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21‚ Number 3—Summer 2007—Pages 177–198 The Causes and Consequences of Wal-Mart’s Growth Emek Basker W al-Mart plays a large and ever-growing role in the U.S. economy. As of January 31‚ 2007‚ Wal-Mart operated more than 3‚400 U.S. Wal-Mart stores along with more than 550 Sam’s Club locations. Wal-Mart is the largest private employer in the United States‚ with 1.3 million employees‚ and the largest retailer in the United States. In 2004‚ Wal-Mart handled 6.5 percent of U.S. retail sales (8
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advantage? Sam Walton had been an owner of several Ben Franklin franchises for many years. When his idea for opening up stores in small towns was turned down by the Ben Franklin organization‚ he and his brother Bud decided they would do it on their own. In 1962 Sam and Bud opened their first Wal-Mart Discount city store. By 1970‚ Walton had grown his chain to 30 discount stores in rural Arkansas‚ Missouri‚ and Oklahoma. One big challenge early on‚ was that they had poor service from their distributors
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channels: through its brick and mortar stores and online store. In addition‚ most of the products offered by Walmart.com have successful e-tailing characteristics. They are relatively inexpensive items‚ frequently purchased items‚ commodities with standard specifications and well know packaged items. The site offers superior service in the form of extensive information: Order tracking Purchase history Shipping costs and times information Physical store locator Product information‚ comparison
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is one of the largest retailers in the world. Its size it allows Wal-Mart to control suppliers‚ to control competitors and to open stores wherever they want. Their international presence contributes to its power. Having the second largest net sales in the world‚ this company is an important player in the world’s economy. A large number of people work in their stores‚ many suppliers distribute only for Wal-Mart and for many manufacturers their main client is Wal-Mart. Also it is the largest employer
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A department store is a retail establishment with a building open to the public which offers a wide range of consumer goods such as clothing‚ housewares‚ furniture and appliances. It typically offers a choice of multiple merchandise lines‚ at variable price points‚ in different product categories (known as "departments" hence the name). Department stores usually sell products including clothing‚ furniture‚ home appliances‚ toys‚ cosmetics‚ gardening‚ toiletries‚ sporting goods‚ do it yourself‚ paint
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history is one of innovation‚ leadership and success. It started with a single store in Rogers‚ Arkansas in 1962 and has grown to what is now the world’s largest - and arguably‚ the most emulated - retailer. Some researchers refer to Wal-Mart as the industry trendsetter. Today‚ this retailing pioneer has annual revenues of over $100 billion‚ 3‚000 stores and more than 750‚000 employees worldwide. Wal-Mart operates each store‚ from the products it stocks‚ to the front-end equipment that helps speed checkout
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Written Analysis of Case – Wal*Mart Stores‚ Inc 1. To what extent can Wal-Mart’s performance be explained in terms of industry structure‚ and to what extent in terms of its competitive position? In assessing industry structure I have focussed primarily on Wal*Mart’s core business of the US discount store industry. Relevant aspects of Wal*Mart’s diversification into wholesale clubs and supercentres are also considered – although it could be argued that the dynamics of both (particularly the
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recent years‚ Kmart has established itself as the third leading discount retailer in the United States‚ following behind Wal-Mart and Target. Kmart’s low prices and array of product have appealed mainly to low-middle class families. Kmart has fallen from the glory days when it was the leading and only discount retail store on the block. After the opening of discount giant Wal-Mart in 1962‚ and second largest discount retail store Target in the same year‚ Kmart slowly began to enter the back of
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On the cusp of the 1990’s‚ Randall’s Department stores encountered a quandary surrounding their pricing strategies: Should they continue to pursue Every Day Low Pricing strategies coupled with frequent promotions or determine a narrow focus on one or the other? If this is preferable‚ then which one will reap the biggest benefits for the department store? Competitors were aggressively promoted their established brand promotions with more fervor than ever‚ and Randall’s was slipping in market dominance
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