Marketing Mix; Promotion ; Johnnie Walker a. Above the line promotion‚ is promotion that is done outside of the business‚ promotion like this often includes TV advertising and radio advertising. b. To redesign there new image‚ Johnnie Walkers could redesign all of there products packaging and design‚ they could do this by maybe adding tartan design to the bottles of whiskey‚ if they wanted to give there products an authentic Scottish look‚ they could also redesign there logo to make the
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(but the book was better‚ as always) as I very well related to Jules in the same way that my mother related well to Amanda. [1] For the Philippines‚ the seventies was more than just a period of shaggy hair‚ bell-bottom jeans‚ platform shoes‚ and disco music. It represented the rise of the conjugal dictatorship of Ferdinand and Imelda Marcos‚ a U.S.-sponsored regime characterized by military repression and wholesale human rights violations. Conversely‚ it was also the fecund period for the sociopolitical
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stayed strong through the thick and thin. Rock survived everything from the initial shock of the first rock stars in 1950‚ the fall of rock and roll on the day the music died‚ and through the onslaught of subgenre phases such as the psychedelic era‚ disco fever‚ and the emotional punk days. By the early 1980s things were looking really good for the rock and roll music industry. By this time rock was not seen as a revolution‚ and it was thought to be mainstream. This thought brought the new era of alternative
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Why do people criticize types of music like metal? Since the 80s a type of music called heavy metal stared to born‚ characterized for their strong sound‚ screams and high voices. As the decade before was an age of disco music‚ dance and romantic letters‚ people didn’t take heavy metal as good as they should take. People start rejecting at the ones who listen to this music‚ and at this point they started to call them rebels. At the 90s‚ heavy metal stared getting strong‚ many people know were part
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AO1 Internal and External Customer Needs at Cadbury World Internal Customers: Staff: At Cadbury world the staff are constantly training and working on how to communicate with the customers‚ always training to maintain their expectations and how they can improve. They can improve. They have this training course called Welcome Host for managers. (Www.welcometoexcellence.co.uk) and here they learn how to have good customer service. There are different training courses they have to take part
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Bathing in the Ganges is a religious tradition that is an integral part of daily life in India. It represents a purification of the soul‚ as Stille states‚ “…[A] river that‚ because of its divine origin‚ is pure and purifies all those faithful who immerse themselves in her‚” (598). However‚ presently‚ there exists a dilemma that threatens the survival of this tradition: the poor condition of the river. The river is polluted with “raw sewage‚ human and industrial waste‚ the charred remains of bodies
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PROBLEMS OF YOUTH Youth is a very important period in the life of every man. This is the time when a person discovers the world and tries to determine the place in the universe. Young people face lots of problems‚ which are very important for them and don’t differ much from those that once their parents had to deal with. At the same time every generation is unique. It differs from the one that preceded it in its experience‚ ideals and a system of values. The adults say that the young people are
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The performance we saw of Romeo and Juliet directed by Rob Salmon was designed to appeal to a contemporary audience; attempting to show characters that one would expect to see in the local area‚ a key example of this could be costume worn by Lady Capulet. Throughout the performance Lady Capulet was wearing clothes which could be considered some what provocative‚ with a very bold leopard print‚ a statement in society that is often considered to be ‘wild’ and suggestive of being sexually available
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CULTURAL TOURISM First of all‚ it is important to define cultural tourism as the basis around which the whole research is formulated. It is important to highlight the fact that the experts do not agree on a universal definition because of the wide range of activities it covers. Over the years‚ the definition of this type of tourism has suffer some changes depending on the field of study and one of the most popular definitions is the one stated by Richards (2001‚ p.37) in which the concept of
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Method Advantages Disadvantages Uniform Advantages having all pupils in the same uniform gives the students a sense of belonging and reduces any teasing from other children and families comparing the families financial status. Outsiders can identify clearly that a child attends a certain school if they abscond. The Logo\uniform advertises the standard and ethos of the school. A smartly dressed student sends a positive message
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