Situation Analysis Marketing Analysis: • Dexit’s objective was to launch a wireless payment system as the standard payment method for small dollar amount retail transactions in the Canadian Market. • Company has strong investment financing behind it in the form of two large Canadian banking firms. • Fast 3 second transactions via RFID would create simple convenient transactions that could be tracked easily by consumers. Environment: • “Big 6” Banks controlled the Canadian industry Current
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evidence 7-Eleven has ever had one of their stores provide a drive through service. The company that pioneered the convenience store concept was founded during 1927 in Dallas‚ Texas and the concept was developed during their first five years of operation. The company was initially an ice company and its retail outlets began selling milk‚ bread and eggs as a convenience to local customers. Almost 20 years later (1946) the name 7-Eleven originated in when stores adjusted their hours of operation to 7
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Location Daily Operations Section 6 Legal Section 7 Challenges 1. Introduction This business plan describes a proposed venture to expand Buster’s from a one-store operation to two-store operation in a new office building opening two blocks away from the current location. Buster’s will be the neighborhood store for the corporate world catering to the busy needs of the office building’s occupants. We expect to be the only business of its kind in the new location and offer competitive
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companies can be viewed as a distinctive store as compared to other companies. There are various strategies that retail companies can adapt and one of the retailing strategies consists of seven factors; operating procedures‚ location‚ merchandising customer services‚ consumers‚ pricing‚ and promotion factors. (cite book) Conventional Supermarket An industry that we would also touch upon is conventional supermarket. Conventional supermarket is a departmentalized food store with a wide range of food and related
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INTRODUCTION The ability to respond quickly to the ever-changing marketplace is paramount to the success of most businesses. The convenience-store industry is a highly competitive one and 7-Eleven’s ability to become a leader market leader appears to be based on the company’s ability to quickly respond to the rapidly changing tastes and needs of the market. 7-Eleven has not always enjoyed success‚ especially in the 1980s when things got really bad for the company. Helped‚ however‚ arrived in
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Information Systems - 7 - Eleven Store Mini Case Overview of 7 - Eleven. 7 - Eleven commenced operation on 11th July 1927 in Dallas Texas and has gone on to be an industry leader for more than 40 years (http://www.rimag.com). Originally the stores operated from 7am to 11pm‚ a trading span that was unheard of at the time. However most 7 Eleven stores now operate 24 hrs a day (www.answers.com). 7 - Eleven has approx 7100 stores in North America and over 30‚000 stores world wide. It has the largest
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Business and Information Systems Needs. Q1. Evaluate 7-Eleven’s competitive advantage using the Michael Porter’s Five Forces model. The 7-ELEVEN convenience store concept was created in 1927 by the Southland Corporation which‚ at that time‚ operated mainly as an ice‚ milk‚ and eggs retailer. By 1946‚ the Southland Corporation introduced a new convenience service that involved prolonging the opening time from 7 a.m. to 11 p.m. This was how the legendary 7-ELEVEN name came about. On April 28‚ 1999‚
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1. In order for a convenience store chain to be responsive‚ which mean providing customer with what they need‚ when they need it and where they need it‚ some different ways to do are: a) Have large inventory in terms of quantity‚ variety and quick replenishment in order to be able to respond quickly to customer demand Risk associated: high cost: warehouse‚ transportation high Implied Demand Uncertainty: little time to react‚ risk of inventory that cannot be sold b) Provide highly innovative
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1. A convenience store chain can improve responsiveness to this uncertainty using one of the following strategies‚ especially for fresh and fast foods: Local Capacity. The convenience store chain can provide local cooking capacity at the stores and assemble foods almost on demand. Inventory would be stored as raw material. This is seen at the U.S. fast-food restaurant franchise Subway where dinner and lunch sandwiches are assembled on demand. The main risk with this approach is that capacity
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unique offerings in grocery stores‚ restaurants‚ and franchised ice cream shops‚ and it holds about one-third of the market for its products. This global company began with only a $12‚000 investment to open Ben & Jerry’s Homemade ice cream scoop shop in a renovated gas station in downtown Burlington‚ Vermont‚ on May 5th‚ 1978. From one small shop in downtown Burlington‚ the company had grown to include a chain of nearly 100 franchised shops‚ and a line of products sold in stores across the country. As
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